Privacy Policy of booking.parchotels.it

This Application collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Advertising

      • Meta ads conversion tracking (Meta pixel) and Google Conversion linker

        Personal Data: Trackers; Usage Data

    • Analytics

      • Google Analytics (Universal Analytics) and Mouseflow

        Personal Data: Cookies; Usage Data

      • Meta Events Manager

        Personal Data: browsing history; clicks; page views; Trackers; Usage Data

      • Google Analytics 4

        Personal Data: number of Users; session statistics; Trackers; Usage Data

    • Contacting the User

      • Contact form

        Personal Data: address; country; date of birth; email address; first name; last name; phone number; profession; various types of Data as specified in the privacy policy of the service

    • Content performance and features testing (A/B testing)

      • Google Optimize

        Personal Data: Cookies; Usage Data

    • Displaying content from external platforms

      • Instagram widget, YouTube video widget, Google Maps widget and Vimeo video

        Personal Data: Cookies; Usage Data

    • Hosting and backend infrastructure

      • Amazon S3

        Personal Data: Usage Data

    • Interaction with external social networks and platforms

      • Facebook Like button and social widgets, Google+ +1 button and social widgets and Twitter Tweet button and social widgets

        Personal Data: Cookies; Usage Data

    • Marketing

      • Sending of promotional communications by Parc Hotels Italia

    • Registration and authentication provided directly by this Application

      • Direct registration

        Personal Data: email address; password; Trackers; Usage Data

    • Remarketing and behavioral targeting

      • Google Ads Remarketing, Facebook Remarketing, Remarketing with Google Analytics and Google Ad Manager Audience Extension

        Personal Data: Cookies; Usage Data

    • Spam and bots protection

      • Google reCAPTCHA

        Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

    • Tag management

      • Google Tag Manager

        Personal Data: Trackers; Usage Data

    • Traffic optimization and distribution

      • Cloudflare

        Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

    • Web hosting

      Gear.it

    • Ylmp.com mailing list provider

      Ymlp.com

Contact information

    • Owner and Data Controller

      Bellatrix s.r.l. - Via Campaldo, 13 - 25010 Limone sul Garda (Italia)

      Owner contact email: privacy@parchotels.it