Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ad Manager, Query Click, LinkedIn Ads, Hotjar Form Analysis and Conversion Funnels, QuantumCast, Quantcast Advertise and Jetpack

      Personal Data: Trackers; Usage Data

    • Quantum

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Analytics

    • Google Analytics (Universal Analytics), Google Analytics (Universal Analytics) with anonymised IP, WordPress Stats and Quantcast Measure

      Personal Data: Trackers; Usage Data

    • Google Analytics Demographics and Interests reports

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Google Analytics Advertising Reporting Features

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Simple Analytics

      Personal Data: device information; language; Usage Data

  • Backup saving and management

    • Amazon Glacier

      Personal Data: various types of Data as specified in the privacy policy of the service

    • BlogVault Backup

      Personal Data: various types of Data

  • Collection of privacy-related preferences

    • iubenda Consent Database

      Personal Data: Data communicated while using the service; IP address; Trackers

    • iubenda Privacy Controls and Cookie Solution

      Personal Data: IP address; Trackers

  • Contacting the User

    • Contact form

      Personal Data: city; company name; country; county; date of birth; email address; fax number; field of activity; first name; gender; last name; number of employees; phone number; physical address; profession; state; Tax ID; User ID; various types of Data; VAT Number; website; ZIP/Postal code

    • Mailing list or newsletter

      Personal Data: city; company name; country; county; date of birth; email address; first name; gender; last name; phone number; physical address; profession; state; Trackers; Usage Data; website; ZIP/Postal code

  • Content performance and features testing (A/B testing)

    • Google Optimize and Google Optimize 360

      Personal Data: Trackers; Usage Data

  • Displaying content from external platforms

    • Vimeo video, Google Fonts, Google Maps Widget and YouTube Video Widget

      Personal Data: Trackers; Usage Data

  • Heat mapping and session recording

    • Hotjar Heat Maps and Recordings

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Hosting and backend infrastructure

    • Amazon Web Services (AWS) and DigitalOcean

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Infrastructure monitoring

    • Uptime Robot

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Interaction with data collection platforms and other third parties

    • Hotjar Recruit User Testers

      Personal Data: Trackers; Usage Data; various types of Data

  • Interaction with external social networks and platforms

    • LinkedIn Button and Social Widgets

      Personal Data: Trackers; Usage Data

  • Interaction with online survey platforms

    • Hotjar Poll & Survey Widgets

      Personal Data: Trackers; Usage Data; various types of Data

  • Managing data collection and online surveys

    • Hotjar surveys

      Personal Data: company name; country; Data communicated while using the service; date of birth; email address; first name; gender; geographic position; last name; number of employees; password; phone number; physical address; profession; state; Tax ID; Trackers; Usage Data; username; VAT Number; website

  • Platform services and hosting

    • WordPress.com

      Personal Data: billing address; Data communicated while using the service; device information; email address; first name; last name; payment info; phone number; shipping address; Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Remarketing and behavioural targeting

    • Google Ad Manager Audience Extension

      Personal Data: Trackers; Usage Data

  • Spam and bots protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • localStorage

    localStorage allows this Website to store and access data right in the User's browser with no expiration date.

  • Data Protection Complaints (Users in the United Kingdom)

    Users in the United Kingdom have the right to lodge a complaint directly with the Owner regarding how the Owner handles their Personal Data, before raising it with the Information Commissioner's Office (ICO). To submit a complaint, Users can contact the Owner using the contact details provided in this document. The Owner will acknowledge their complaint within 30 days of receipt and will respond without undue delay, keeping them informed of the steps taken and the outcome. If Users are not satisfied with the Owner's response, or if the Owner fails to respond within a reasonable time, they have the right to escalate their complaint to the ICO: ico.org.uk - Tel: 0303 123 1113

Contact information

• • Owner and Data Controller

    12 Corporation Road, Newport, NP19 0AR

    Owner contact email: enquiries@mortgagelane.co.uk