Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics (Universal Analytics) with anonymised IP

      Personal Data: Tracker; Usage Data

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

    • Meta Events Manager

      Personal Data: Usage Data

    • WooCommerce Order Attribution Tracking

      Personal Data: page views; referral URL; Trackers; Usage Data

  • Building and running this Website

    • WordPress (self-hosted)

      Personal Data: Data communicated while using the service

  • Contacting the User

    • Mailing list or newsletter

      Personal Data: email address

    • Contact form

      Personal Data: email address; first name; last name; phone number; various types of Data

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Trackers; Usage Data

    • Google Maps Widget and YouTube Video Widget

      Personal Data: Tracker; Usage Data

  • Handling payments

    • PayPal

      Personal Data: email address; first name; last name; payment info; phone number; various types of Data as specified in the privacy policy of the service

    • Payment by bank transfer

      Personal Data: company name; first name; last name; payment info; physical address

  • Hosting and backend infrastructure

    • SiteGround Hosting

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Interaction with data collection platforms and other third parties

    • Mailchimp Widget

      Personal Data: email address; Trackers; Usage Data

  • Interaction with live chat platforms

    • WhatsApp Business Chat Widget

      Personal Data: answers to questions; contents of the email or message; Data communicated while using the service; date of the message; first name; last name; phone number; profile picture; sender of the message; time the message was sent; Trackers; user content

  • Managing contacts and sending messages

    • Mailchimp

      Personal Data: email address; Trackers; Usage Data

  • Platform services and hosting

    • WooCommerce

      Personal Data: billing address; data relating to the point of sale; email address; name; order ID; payment info; phone number; shipping address; Trackers; Usage Data

  • SPAM protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Tracker; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery. The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

• • Owner and Data Controller

    Francesca Marcenaro
    5 St.Cross Street
    London EC1N 8UA

    Owner contact email: francesca@francescamarcenaro.com