Privacy Policy of Etro.com

This Application collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Access to third-party accounts

      • Facebook account access

        Permissions: News Feed and Wall

    • Advertising

      • Hotjar Form Analysis & Conversion Funnels, Criteo, TikTok conversion tracking, Google Ads conversion tracking, RTB House, Salesforce and Meta ads conversion tracking (Meta pixel)

        Personal Data: Trackers; Usage Data

      • MainAd and Tradedoubler

        Personal Data: Cookies; Usage Data

    • Analytics

      • Google Analytics and Yandex Metrica

        Personal Data: Cookies; Usage Data

      • Quantcast Measure

        Personal Data: Trackers; Usage Data

    • Commercial affiliation

      • CJ Affiliate

        Personal Data: purchase history; Trackers; Usage Data

    • Content performance and features testing (A/B testing)

      • Google Optimize

        Personal Data: Tracker; Usage Data

    • Displaying content from external platforms

      • Google Maps widget

        Personal Data: Tracker; Usage Data

    • Handling activities related to productivity

      • Calendly

        Personal Data: Tracker

    • Handling payments

      • PayPal

        Personal Data: billing address; email address; first name; last name; payment info

    • Heat mapping and session recording

      • Hotjar Heat Maps & Recordings

        Personal Data: Cookies; Usage Data; various types of Data as specified in the privacy policy of the service

    • Managing data collection and online surveys

      • Hotjar surveys

        Personal Data: Trackers

    • Managing support and contact requests

      • Salesforce Service Cloud

        Personal Data: Data communicated while using the service; Trackers; various types of Data as specified in the privacy policy of the service

    • Remarketing and behavioral targeting

      • Criteo Dynamic Retargeting

        Personal Data: Cookies; Usage Data

      • TikTok Remarketing

        Personal Data: unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

    • SPAM protection

      • hCaptcha

        Personal Data: Data communicated in order to use the Service

    • Tag Management

      • Google Tag Manager

        Personal Data: Usage Data

    • Traffic optimization and distribution

      • Cloudflare

        Personal Data: Tracker; various types of Data as specified in the privacy policy of the service

    • User database management

      • Salesforce Marketing Cloud and Salesforce Sales Cloud

        Personal Data: various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

    • Owner and Data Controller

      ETRO S.p.A

      Owner contact email: privacy@etro.com