Privacy Policy of eightsleep.com

This Application collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Advertising

      • Meta ads conversion tracking (Meta pixel), Adgoon conversion tracking, Better Ads (d3sv.net), Criteo, Demandbase, Demandbase conversion tracking, Meta Lookalike Audience and Google Ads conversion tracking

        Personal Data: Trackers; Usage Data

      • Meta Audience Network

        Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

    • Analytics

      • Amplitude Analytics

        Personal Data: browsing history; device information; Trackers; Usage Data

      • Google Analytics 4

        Personal Data: number of Users; session statistics; Trackers; Usage Data

      • Meta Events Manager

        Personal Data: clicks; IP address; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); User ID; ZIP/Postal code

    • Displaying content from external platforms

      • Font Awesome

        Personal Data: Trackers; Usage Data

    • Handling payments

      • Amazon Payments

        Personal Data: email address; first name; last name; payment info; Trackers; Usage Data

    • Hosting and backend infrastructure

      • Amazon Web Services (AWS)

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Infrastructure monitoring

      • Datadog

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Interaction with data collection platforms and other third parties

      • Mailchimp widget

        Personal Data: email address; Trackers; Usage Data

    • Interaction with live chat platforms

      • Customerly Chat Widget

        Personal Data: Data communicated while using the service

    • Interaction with online survey platforms

      • Customerly Survey Widget

        Personal Data: Data communicated while using the service; Trackers; Usage Data

    • Location-based interactions

      • Geolocation

        Personal Data: geographic position

    • Managing contacts and sending messages

      • Klaviyo

        Personal Data: email address; purchase history; Trackers; Usage Data

      • Customerly E-mail Marketing

        Personal Data: email address; Trackers; Usage Data

    • Managing data collection and online surveys

      • Customerly Survey

        Personal Data: Trackers; Usage Data

      • Meta lead ads

        Personal Data: email address; Trackers; Usage Data

    • Remarketing and behavioral targeting

      • Meta Custom Audience

        Personal Data: email address; Trackers

      • Facebook Remarketing and Google Ads Remarketing

        Personal Data: Trackers; Usage Data

    • Traffic optimization and distribution

      • Cloudflare

        Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

    • User database management

      • Braze

        Personal Data: various types of Data as specified in the privacy policy of the service

      • Customerly

        Personal Data: email address; Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

    • Owner and Data Controller

      Eight Sleep - 915 Broadway New York, NY 10010

      Owner contact email: alanah@eightsleep.com