Privacy Policy of GUNA

This Website collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Advertising

      • Google Ads conversion tracking, Meta ads conversion tracking (Meta pixel) and Hotjar Form Analysis & Conversion Funnels

        Personal Data: Trackers; Usage Data

      • ShareThis

        Personal Data: Tracker; Usage Data

    • Analytics

      • Google Analytics and Analytics collected directly

        Personal Data: Tracker; Usage Data

      • User ID extension for Google Analytics

        Personal Data: Tracker

      • Google Analytics Advertising Reporting Features

        Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

      • Google Analytics 4

        Personal Data: browser information; city; device information; latitude (of city); longitude (of city); number of Users; session statistics; Trackers; Usage Data

    • Contacting the User

      • Mailing list or newsletter

        Personal Data: city; company name; country; county; date of birth; email address; first name; gender; last name; phone number; physical address; profession; website; ZIP/Postal code

      • Contact form

        Personal Data: city; company name; county; date of birth; email address; field of activity; first name; gender; last name; phone number; physical address; profession; Tax ID; various types of Data; VAT Number; ZIP/Postal code

    • Content commenting

      • Facebook Comments

        Personal Data: Tracker; Usage Data

      • Comment system managed directly

        Personal Data: email address; first name; last name; username; website

    • Displaying content from external platforms

      • Adobe Fonts

        Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

      • Google Maps widget

        Personal Data: Tracker; Usage Data

      • SoundCloud widget

        Personal Data: Usage Data

      • YouTube video widget and Google Fonts

        Personal Data: Trackers; Usage Data

    • Heat mapping and session recording

      • Hotjar Heat Maps & Recordings

        Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

    • Interaction with external social networks and platforms

      • Facebook Like button and social widgets, Twitter Tweet button and social widgets and LinkedIn button and social widgets

        Personal Data: Tracker; Usage Data

    • Interaction with online survey platforms

      • Hotjar Poll & Survey widgets

        Personal Data: Tracker; Usage Data; various types of Data

    • Location-based interactions

      • Non-continuous geolocation

        Personal Data: geographic position

    • Managing contacts and sending messages

      • MagNews

        Personal Data: email address; various types of Data as specified in the privacy policy of the service

    • Registration and authentication

      • Facebook Authentication

        Personal Data: Tracker; various types of Data as specified in the privacy policy of the service

    • Remarketing and behavioral targeting

      • Google Ads Remarketing, Remarketing with Google Analytics and Facebook Remarketing

        Personal Data: Tracker; Usage Data

      • Facebook Custom Audience

        Personal Data: email address; Tracker

    • Social features

      • Inviting and suggesting friends

        Personal Data: various types of Data

    • SPAM protection

      • Google reCAPTCHA

        Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Tracker; Usage Data

    • Tag Management

      • Google Tag Manager

        Personal Data: Tracker; Usage Data

    • Traffic optimization and distribution

      • Cloudflare

        Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

    • Analysis and predictions based on the User’s Data (“profiling”)

      The Owner may use the Personal and Usage Data collected through this Website to create or update User profiles. This type of Data processing allows the Owner to evaluate User choices, preferences and behaviour for the purposes outlined in the respective section of this document.
      User profiles can also be created through the use of automated tools like algorithms, which can also be provided by third parties. To find out more about the profiling activities performed, Users can check the relevant sections of this document.
      The User always has a right to object to this kind of profiling activity. To find out more about the User's rights and how to exercise them, the User is invited to consult the section of this document outlining the rights of the User.

Contact information

    • Owner and Data Controller

      GUNA S.p.a. - Via Palmanova, 71 - 20132 Milano (Italia)

      Owner contact email: privacy@guna.it