Privacy Policy of www.caffebarbera.it

This Website collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Access to third-party accounts

      • Facebook account access

        Permissions: Access private data

    • Advertising

      • Hotjar Form Analysis & Conversion Funnels, Google Ad Manager, Microsoft Advertising and Meta ads conversion tracking (Meta pixel)

        Personal Data: Trackers; Usage Data

      • Microsoft Advertising Universal Event Tracking

        Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Universally unique identifier (UUID); Usage Data

    • Analytics

      • Facebook Analytics for Apps

        Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

      • Google Analytics and Meta Events Manager

        Personal Data: Trackers; Usage Data

      • Google Analytics with anonymized IP

        Personal Data: Tracker; Usage Data

      • Google Analytics 4

        Personal Data: browser information; city; device information; latitude (of city); longitude (of city); number of Users; session statistics; Trackers; Usage Data

    • Collection of privacy-related preferences

      • iubenda Consent Database

        Personal Data: Data communicated while using the service; Trackers

    • Contacting the User

      • Mailing list or newsletter

        Personal Data: email address

      • Contact form

        Personal Data: various types of Data

    • Content performance and features testing (A/B testing)

      • Google Optimize and Google Optimize 360

        Personal Data: Tracker; Usage Data

    • Displaying content from external platforms

      • Bing Maps

        Personal Data: Tracker; Usage Data

    • Heat mapping and session recording

      • Hotjar Heat Maps & Recordings

        Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

    • Hosting and backend infrastructure

      • Amazon Web Services (AWS)

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Interaction with data collection platforms and other third parties

      • Hotjar Recruit User Testers

        Personal Data: Tracker; Usage Data; various types of Data

      • Mailchimp widget

        Personal Data: email address

    • Interaction with live chat platforms

      • Zendesk Chat

        Personal Data: Data communicated while using the service; email address; Tracker

      • WhatsApp Business Chat widget

        Personal Data: answers to questions; contents of the email or message; Data communicated while using the service; date of the message; first name; last name; phone number; profile picture; sender of the message; time the message was sent; user content

    • Interaction with online survey platforms

      • Hotjar Poll & Survey widgets

        Personal Data: Tracker; Usage Data; various types of Data

    • Interaction with support and feedback platforms

      • Zendesk Widget

        Personal Data: Tracker

    • Managing contacts and sending messages

      • Mailchimp

        Personal Data: email address

    • Managing data collection and online surveys

      • Hotjar surveys

        Personal Data: Data communicated while using the service

    • Managing support and contact requests

      • Zendesk

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Platform services and hosting

      • PrestaShop

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Registration and authentication

      • Mailchimp OAuth

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Remarketing and behavioral targeting

      • Facebook Remarketing, Google Ads Remarketing, Remarketing with Google Analytics and Google Ad Manager Audience Extension

        Personal Data: Tracker; Usage Data

    • SPAM protection

      • Google reCAPTCHA

        Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

    • Tag Management

      • Google Tag Manager

        Personal Data: Trackers; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

    • Preference Cookies

      Preference Cookies store the User preferences detected on this Website in the local domain such as, for example, their timezone and region.

    • iubenda Cookie Solution (remote consent Cookie)

      Remote iubenda consent Cookie (_iub_cs-X) is set by the iubenda Cookie Solution and stores User preferences related to Trackers under the .iubenda.com domain.

    • iubenda Cookie Solution (consent Cookie)

      iubenda consent Cookie (_iub_cs-X) is set by the iubenda Cookie Solution and stores User preferences related to Trackers in the local domain.

    • Analysis and predictions based on the User’s Data (“profiling”)

      The Owner may use the Personal and Usage Data collected through this Website to create or update User profiles. This type of Data processing allows the Owner to evaluate User choices, preferences and behaviour for the purposes outlined in the respective section of this document.
      User profiles can also be created through the use of automated tools like algorithms, which can also be provided by third parties. To find out more about the profiling activities performed, Users can check the relevant sections of this document.
      The User always has a right to object to this kind of profiling activity. To find out more about the User's rights and how to exercise them, the User is invited to consult the section of this document outlining the rights of the User.

Contact information

    • Owner and Data Controller

      Barbera 1870 S.p.A.
      Via Acireale 16 Z.I.R.
      98124 Messina – Italy
      P.Iva 00166540831

      Owner contact email: info@caffebarbera.it