Privacy Policy of www.darngoodyarn.com

This Application collects some Personal Data from its Users.

Personal Data collected for the following purposes and using the following services:

    • Advertising

      • Direct Email Marketing (DEM)

        Personal Data: email address

    • Analytics

      • Google Analytics, Google AdWords conversion tracking, Display Advertising extension for Google Analytics, Facebook Ads conversion tracking and Hotjar Form Analysis & Conversion Funnels

        Personal Data: Cookies and Usage Data

    • Contacting the User

      • Mailing list or newsletter

        Personal Data: address, city, country, email address, first name, last name, phone number, province, state, Usage Data and ZIP/Postal code

      • Contact form

        Personal Data: email address, first name and last name

    • Displaying content from external platforms

      • Google Fonts and Typekit

        Personal Data: Usage Data and various types of Data as specified in the privacy policy of the service

      • Google Maps widget, Instagram widget and YouTube video widget

        Personal Data: Cookies and Usage Data

    • Interaction with external social networks and platforms

      • Facebook Like button and social widgets and Pinterest “Pin it” button and social widgets

        Personal Data: Cookies and Usage Data

    • Managing contacts and sending messages

      • MailChimp

        Personal Data: email address

    • Managing support and contact requests

      • Freshdesk

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Platform services and hosting

      • Shopify

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Remarketing and behavioral targeting

      • Remarketing through Google Analytics for Display Advertising, Facebook Remarketing and AdWords Remarketing

        Personal Data: Cookies and Usage Data

      • Facebook Custom Audience

        Personal Data: Cookies and email address

Contact information

    • Data owner

      Darn Good Yarn
      26 N College St
      Schenectady, NY 12305

      Owner contact email: info@darngoodyarn.com