Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ad Manager, Google Ads Similar audiences, Hotjar Form Analysis & Conversion Funnels, Demandbase conversion tracking and X Ads conversion tracking

      Personal Data: Trackers; Usage Data

    • Outbrain conversion tracking (Outbrain pixel)

      Personal Data: device information; Trackers; Universally unique identifier (UUID); Usage Data

  • Analytics

    • Google Analytics (Universal Analytics) with anonymised IP and Google Analytics (Universal Analytics)

      Personal Data: Trackers; Usage Data

    • Google Analytics 4

      Personal Data: browser information; city; device information; latitude (of city); longitude (of city); number of Users; session statistics; Trackers; Usage Data

  • Building and running this Website

    • WordPress (self-hosted)

      Personal Data: city; contact info; Data communicated while using the service; device information; email address; first name; geographic position; last name; phone number; Usage Data; ZIP/Postal code

  • Contacting the User

    • Contact form

      Personal Data: date of birth; email address; first name; last name; phone number; physical address

  • Displaying content from external platforms

    • Google Fonts, HERE Maps widget and Font Awesome

      Personal Data: Trackers; Usage Data

    • Google Maps widget

      Personal Data: Trackers

  • Heat mapping and session recording

    • Hotjar Heat Maps & Recordings

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Interaction with data collection platforms and other third parties

    • Hotjar Recruit User Testers

      Personal Data: Trackers; Usage Data; various types of Data

  • Interaction with live chat platforms

    • LiveChat Widget, Vivocha Widget, WeChat widget and My LiveChat Widget

      Personal Data: Data communicated while using the service; Trackers; Usage Data

  • Interaction with online survey platforms

    • Hotjar Poll & Survey widgets

      Personal Data: Trackers; Usage Data; various types of Data

  • Managing data collection and online surveys

    • Hotjar surveys

      Personal Data: Data communicated while using the service; Trackers; Usage Data

  • Registration and authentication provided directly by this Website

    • Direct registration

      Personal Data: billing address; city; date of birth; email address; first name; gender; last name; physical address; prefix ; state; username; ZIP/Postal code

  • SPAM protection

    • hCaptcha

      Personal Data: answers to questions; Data communicated in order to use the Service; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

  • Traffic optimisation and distribution

    • Cloudflare

      Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

• • Owner and Data Controller

    The Trustee for Brentford Dental Trust t/a "Brentford Cosmetic Dental"
    20-22 Brentford Square, Forest Hill VIC 3131
    ABN 86 928 615 229

    Owner contact email: info@brentforddental.com.au