Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Direct Email Marketing (DEM)

      Personal Data: email address; first name; last name

    • Meta ads conversion tracking (Meta pixel), Google Ads conversion tracking and Hotjar Form Analysis & Conversion Funnels

      Personal Data: Trackers; Usage Data

    • Facebook Audience Network

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

    • Facebook Lookalike Audience, Google Ad Manager, Google AdSense and LinkedIn Ads

      Personal Data: Tracker; Usage Data

  • Analytics

    • Analytics collected directly and Google Analytics

      Personal Data: Tracker; Usage Data

    • Google Analytics Advertising Reporting Features

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Google Analytics Demographics and Interests reports

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

  • Contacting the User

    • Contact form and Mailing list or newsletter

      Personal Data: email address; first name; last name

  • Data transfer outside of the UK

    • Data transfer abroad based on consent (UK)

      Personal Data: various types of Data

  • Data transfer outside the EU

    • Data transfer abroad based on standard contractual clauses

      Personal Data: various types of Data

  • Displaying content from external platforms

    • Font Awesome

      Personal Data: Usage Data

    • Google Fonts

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

  • Handling payments

    • Stripe

      Personal Data: email address; first name; last name; payment info; various types of Data as specified in the privacy policy of the service

  • Heat mapping and session recording

    • Hotjar Heat Maps & Recordings

      Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

  • Hosting and backend infrastructure

    • DigitalOcean

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Interaction with data collection platforms and other third parties

    • ConvertKit widget

      Personal Data: email address; first name; Tracker; Usage Data

  • Managing contacts and sending messages

    • ConvertKit

      Personal Data: email address; first name; Tracker; Usage Data

    • Sendgrid

      Personal Data: email address; first name; last name

  • Registration and authentication provided directly by this Application

    • Direct registration

      Personal Data: email address

  • Remarketing and behavioral targeting

    • Facebook Custom Audience

      Personal Data: email address; Tracker

    • Facebook Remarketing, Google Ads Remarketing and LinkedIn Website Retargeting

      Personal Data: Tracker; Usage Data

  • Social features

    • Public profile

      Personal Data: company name; country; email address; first name; last name; state; username

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Analysis and predictions based on the User’s Data (“profiling”)

    The Owner may use the Personal and Usage Data collected through this Application to create or update User profiles. This type of Data processing allows the Owner to evaluate User choices, preferences and behaviour for the purposes outlined in the respective section of this document.
    User profiles can also be created through the use of automated tools like algorithms, which can also be provided by third parties. To find out more about the profiling activities performed, Users can check the relevant sections of this document.
    The User always has a right to object to this kind of profiling activity. To find out more about the User's rights and how to exercise them, the User is invited to consult the section of this document outlining the rights of the User.

Contact information

• • Owner and Data Controller

    Worship Underground
    419 Dahlia Dr
    Brentwood TN 37027

    Owner contact email: info@worshipunderground.com