Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta ads conversion tracking (Meta pixel), Google Ads conversion tracking and Hotjar Form Analysis & Conversion Funnels

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics, Google Analytics with anonymized IP and Analytics collected directly

      Personal Data: Cookies; Usage Data

  • Contacting the User

    • Contact form and Mailing list or newsletter

      Personal Data: company name; email address; first name; last name; phone number

  • Content commenting

    • Disqus

      Personal Data: Cookies; Usage Data; various types of Data as specified in the privacy policy of the service

  • Content performance and features testing (A/B testing)

    • Google Optimize

      Personal Data: Cookies; Usage Data

  • Displaying content from external platforms

    • YouTube video widget

      Personal Data: Cookies; Usage Data

    • Adobe Fonts

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

  • Heat mapping and session recording

    • Hotjar Heat Maps & Recordings

      Personal Data: Cookies; Usage Data; various types of Data as specified in the privacy policy of the service

  • Interaction with data collection platforms and other third parties

    • Mailchimp widget

      Personal Data: Cookies; email address; first name; last name

  • Interaction with external social networks and platforms

    • Facebook Like button and social widgets, Twitter Tweet button and social widgets, LinkedIn button and social widgets, Pinterest “Pin it” button and social widgets and Google+ +1 button and social widgets

      Personal Data: Cookies; Usage Data

  • Managing contacts and sending messages

    • Mailchimp

      Personal Data: email address

  • Remarketing and behavioral targeting

    • Facebook Custom Audience

      Personal Data: Cookies; email address

    • Facebook Remarketing, Twitter Remarketing, Google Ads Remarketing and Remarketing with Google Analytics

      Personal Data: Cookies; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may follow the instructions provided by YourOnlineChoices (EU), the Network Advertising Initiative (US) and the Digital Advertising Alliance (US), DAAC (Canada), DDAI (Japan) or other similar initiatives. Such initiatives allow Users to select their tracking preferences for most of the advertising tools. The Owner thus recommends that Users make use of these resources in addition to the information provided in this document.

The Digital Advertising Alliance offers an application called AppChoices that helps Users to control interest-based advertising on mobile apps.

Users may also opt out of certain advertising features through applicable device settings, such as the device advertising settings for mobile phones or ads settings in general.

Contact information

• • Owner and Data Controller

    Avenue 4 Communications
    1740 WELLINGTON AVE.
    WINNIPEG, MB
    R3H 0E8

    Owner contact email: privacy@avenue4.com