Privacy Policy of www.mindthegum.com

This Website collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Access to third-party accounts

      • Twitter account access

        Personal Data: Data communicated while using the service

    • Advertising

      • Facebook Audience Network

        Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

      • Meta ads conversion tracking (Meta pixel), X Ads conversion tracking, Hotjar Form Analysis & Conversion Funnels, Google Ads conversion tracking, Viralize, VIADS ADVERTISING and Demandbase conversion tracking

        Personal Data: Trackers; Usage Data

      • Facebook Lookalike Audience and Google Ads Similar audiences

        Personal Data: Cookies; Usage Data

      • Direct Email Marketing (DEM)

        Personal Data: email address; first name; last name

      • Microsoft Advertising

        Personal Data: Tracker; Usage Data

    • Analytics

      • Google Analytics and Wordpress Stats

        Personal Data: Cookies; Usage Data

      • Google Analytics with anonymized IP and Meta Events Manager

        Personal Data: Trackers; Usage Data

    • Contacting the User

      • Mailing list or newsletter

        Personal Data: first name; last name; phone number

      • Phone contact

        Personal Data: phone number

    • Content commenting

      • Facebook Comments

        Personal Data: Cookies; Usage Data

    • Content performance and features testing (A/B testing)

      • Google Optimize and Google Optimize 360

        Personal Data: Tracker; Usage Data

      • Visual Website Optimizer

        Personal Data: Trackers; Usage Data

    • Displaying content from external platforms

      • Google Maps widget

        Personal Data: Cookies; Usage Data

      • Google Fonts

        Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

      • Video Vimeo, YouTube video widget and Font Awesome

        Personal Data: Tracker; Usage Data

      • YouTube Data API

        Personal Data: Data communicated while using the service

    • Handling payments

      • PayPal Payments Hub, PayPal, Stripe, Amazon Payments and Google Pay

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Heat mapping and session recording

      • Hotjar Heat Maps & Recordings

        Personal Data: Cookies; Usage Data; various types of Data as specified in the privacy policy of the service

      • Microsoft Clarity

        Personal Data: interaction events; layout details; scroll-to-page interactions; session duration

    • Interaction with data collection platforms and other third parties

      • GetResponse widget

        Personal Data: Cookies; email address; first name; Usage Data

      • Hotjar Recruit User Testers

        Personal Data: Trackers; Usage Data; various types of Data

    • Interaction with online survey platforms

      • Hotjar Poll & Survey widgets

        Personal Data: Trackers; Usage Data; various types of Data

    • Managing contacts and sending messages

      • GetResponse

        Personal Data: address; country; date of birth; email address; first name; last name; Usage Data

      • BulkSMS and Twilio

        Personal Data: phone number

      • MagNews

        Personal Data: email address; various types of Data as specified in the privacy policy of the service

    • Managing data collection and online surveys

      • Hotjar surveys

        Personal Data: Cookies

      • Facebook lead ads

        Personal Data: email address; first name; last name

    • Managing landing and invitation pages

      • Unbounce

        Personal Data: email address; Tracker; Usage Data

    • Platform services and hosting

      • Shopify

        Personal Data: billing address; email address; first name; last name; phone number; shipping address; Trackers

    • Registration and authentication

      • YouTube OAuth, Facebook Authentication and Login with Amazon

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Remarketing and behavioral targeting

      • Facebook Remarketing, Twitter Remarketing, Remarketing with Google Analytics and Google Ads Remarketing

        Personal Data: Cookies; Usage Data

      • Facebook Custom Audience and Twitter Tailored Audiences

        Personal Data: Cookies; email address

      • Outbrain Custom Audience

        Personal Data: device information; Trackers; Universally unique identifier (UUID); Usage Data

    • Tag Management

      • Google Tag Manager

        Personal Data: Usage Data

    • Traffic optimization and distribution

      • Cloudflare

        Personal Data: various types of Data as specified in the privacy policy of the service

    • User database management

      • Infusionsoft

        Personal Data: various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

    • Owner and Data Controller

      Dante Medical Solutions Srl
      Via Mascheroni 15
      20145 Milano (Italy)

      Owner contact email: carlo.pautrie@dantems.com