Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ads Similar audiences, Google Ads conversion tracking and Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

    • Google Looker Studio

      Personal Data: city; company name; country; Data communicated while using the service; device information; email address; first name; geographic position; last name; password; phone number; profession; screenshots; Usage Data; ZIP/Postal code

  • Backup saving and management

    • Backup on Google Drive

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Connecting Data

    • Zapier

      Personal Data: city; company name; country; Data communicated while using the service; device information; email address; first name; geographic position; language; last name; password; phone number; picture; profession; screenshots; Usage Data; username; VAT Number; workplace; ZIP/Postal code

  • Contacting the User

    • Contact form

      Personal Data: city; company name; country; email address; first name; last name; number of employees; phone number; physical address; profession; state; Tax ID; Trackers; Usage Data; User ID; various types of Data; website; ZIP/Postal code

    • Phone contact

      Personal Data: phone number

    • Mailing list or newsletter

      Personal Data: city; company name; country; county; email address; first name; last name; phone number; physical address; profession; state

  • Content performance and features testing (A/B testing)

    • Optimizely

      Personal Data: Trackers; Usage Data

  • Displaying content from external platforms

    • Google Calendar widget, Google Fonts and YouTube video widget

      Personal Data: Trackers; Usage Data

    • Calendly widget

      Personal Data: calendar information; device information; email address; geographic position; name; phone number; Trackers

  • Handling activities related to productivity

    • Calendly

      Personal Data: calendar information; device information; email address; geographic position; name; phone number; Trackers

    • Google Docs

      Personal Data: city; company name; Data communicated while using the service; device information; email address; first name; geographic position; last name; password; phone number; physical address; profession; profile picture; screenshots; Trackers

    • Google Workspace and Basecamp

      Personal Data: city; company name; country; Data communicated while using the service; device information; email address; first name; geographic position; last name; password; phone number; physical address; profession; profile picture; screenshots; Trackers; Usage Data; username; VAT Number; workplace

    • Gmail

      Personal Data: city; company name; country; Data communicated while using the service; email address; first name; geographic position; last name; password; phone number; physical address; profession; profile picture; screenshots; Trackers; Usage Data; username; VAT Number; workplace

    • Google Sheets

      Personal Data: city; company name; country; Data communicated while using the service; device information; email address; first name; geographic position; last name; password; phone number; physical address; profession; profile picture; screenshots; Trackers; Usage Data; username; VAT Number; workplace; ZIP/Postal code

  • Handling payments

    • Google Pay and Authorize.Net

      Personal Data: billing address; email address; first name; last name; payment info; phone number; purchase history; shipping address; Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Heat mapping and session recording

    • Hotjar Heat Maps & Recordings

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Hosting and backend infrastructure

    • Google Cloud Storage and Google Cloud

      Personal Data: various types of Data as specified in the privacy policy of the service

    • SiteGround Hosting

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Managing contacts and sending messages

    • HubSpot Email

      Personal Data: email address; Trackers; Usage Data

  • Managing data collection and online surveys

    • Google Forms

      Personal Data: answers to questions; city; company name; contact info; country; Data communicated while using the service; email address; first name; language; last name; password; phone number

  • Registration and authentication provided directly by this Website

    • Direct registration

      Personal Data: academic background; billing address; budget; city; company name; country; county; date of birth; email address; fax number; field of activity; first name; gender; house number; language; last name; number of employees; password; phone number; physical address; picture; prefix ; profession; profile picture; state; Tax ID; Trackers; username; various types of Data; website; workplace; ZIP/Postal code

  • Remarketing and behavioral targeting

    • Google Ads Remarketing and Facebook Remarketing

      Personal Data: Trackers; Usage Data

    • Meta Custom Audience

      Personal Data: email address; Trackers

  • Spam and bots protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

  • User database management

    • HubSpot CRM

      Personal Data: company name; country; Current City; email address; first name; last name; phone number; physical address; profession; purchase history; Trackers; Usage Data; username; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

• • Owner and Data Controller

    AFCAT Group Inc.
    4520 S Buckner Blvd.
    Suite A
    Dallas TX 75227

    Owner contact email: customerservice@afcatusa.com