Personal Data processed for the following purposes and using the following services:

• • Access to third-party accounts

    • Facebook account access

      Permissions: device information; Email; Trackers; Usage Data

  • Advertising

    • Google Ad Manager and Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

    • TikTok conversion tracking

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

    • Direct Email Marketing (DEM)

      Personal Data: email address; first name; last name

  • Analytics

    • Google Analytics (Universal Analytics) and Google Analytics (Universal Analytics) with anonymised IP

      Personal Data: Trackers; Usage Data

  • Collection of privacy-related preferences

    • iubenda Consent Database

      Personal Data: Data communicated while using the service; IP address; Trackers

    • iubenda Newsletter Opt-in Booster

      Personal Data: current page; email address; IP address; language; Trackers

    • iubenda Privacy Controls and Cookie Solution

      Personal Data: IP address; Trackers

  • Contacting the User

    • Mailing list or newsletter

      Personal Data: date of birth; email address; first name; last name

    • Contact form

      Personal Data: date of birth; email address; first name; last name; Trackers

    • Phone contact

      Personal Data: phone number

  • Displaying content from external platforms

    • Instagram widget

      Personal Data: Trackers; Usage Data

  • Handling payments

    • PayPal

      Personal Data: billing address; company name; data relating to the point of sale; email address; first name; last name; purchase history; shipping address; Trackers

    • PayPal Carrier Payments

      Personal Data: device information; payment info; phone number; Trackers; Usage Data

  • Interaction with live chat platforms

    • Shopify Chat

      Personal Data: contents of the email or message; Trackers

  • Managing contacts and sending messages

    • Mailchimp

      Personal Data: date of birth; email address; first name; last name; Trackers

  • Managing data collection and online surveys

    • Meta lead ads

      Personal Data: email address; Trackers; Usage Data

  • Platform services and hosting

    • Shopify

      Personal Data: email address; first name; last name; payment info; phone number

  • Registration and authentication provided directly by this Application

    • Direct registration

      Personal Data: Trackers

  • Remarketing and behavioural targeting

    • Google Ad Manager Audience Extension and Remarketing with Google Analytics

      Personal Data: Trackers; Usage Data

  • Tag management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

  • Traffic optimisation and distribution

    • Cloudflare

      Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery. The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Application depends on the payment system used.

Contact information

• • Owner and Data Controller

    Geranium Boutique
    Sleigh Drive,
    Edinburgh,
    EH7 6EE

    Owner contact email: info@geraniumonlineboutique.com