Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google AdSense, Google Ads conversion tracking, Meta ads conversion tracking (Meta pixel), Google Ad Manager, Google DV360 and Google Ads Similar audiences

      Personal Data: Trackers; Usage Data

    • Google Campaign Manager 360

      Personal Data: geographic position; Trackers; Usage Data

  • Analytics

    • Google Analytics 4

      Personal Data: browser information; city; device information; latitude (of city); longitude (of city); number of Users; session statistics; Trackers; Usage Data

    • Google Analytics, Google Analytics with anonymized IP, WordPress Stats and Meta Events Manager

      Personal Data: Trackers; Usage Data

    • Google Analytics Advertising Reporting Features

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • User ID extension for Google Analytics

      Personal Data: Trackers

    • Google Analytics Demographics and Interests reports

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • YouTube Analytics and Reporting API

      Personal Data: Data communicated in order to use the Service; Data communicated while using the service; device information; Trackers; Usage Data; User ID

  • Collection of privacy-related preferences

    • iubenda Consent Database

      Personal Data: Data communicated while using the service; Trackers

    • iubenda Privacy Controls and Cookie Solution

      Personal Data: Trackers

  • Connecting Data

    • Zapier

      Personal Data: city; country; Data communicated while using the service; device information; email address; first name; last name; Usage Data; ZIP/Postal code

  • Contacting the User

    • Contact form

      Personal Data: city; company name; email address; field of activity; first name; last name; phone number; physical address; Tax ID; Trackers; Usage Data; User ID; various types of Data; VAT Number; ZIP/Postal code

  • Content performance and features testing (A/B testing)

    • Google Optimize and Google Optimize 360

      Personal Data: Trackers; Usage Data

  • Data transfer outside of the UK

    • Other legal basis for Data transfer abroad (UK) and Data transfers according to a UK adequacy regulation

      Personal Data: various types of Data

  • Data transfer outside the EU

    • Data transfer to countries that guarantee European standards and Data transfer abroad based on consent

      Personal Data: various types of Data

  • Displaying content from external platforms

    • YouTube Data API and YouTube IFrame Player

      Personal Data: Data communicated in order to use the Service; Data communicated while using the service; device information; Trackers; Usage Data; User ID

    • Font Awesome, Fonts.com Web Fonts, Google Fonts, Vimeo video, Google Maps widget, Instagram widget and YouTube video widget

      Personal Data: Trackers; Usage Data

    • Adobe Fonts

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

    • YouTube video widget (Privacy Enhanced Mode)

      Personal Data: Trackers; Universally unique identifier (UUID); Usage Data

  • Handling payments

    • PayPal

      Personal Data: billing address; device information; email address; first name; last name; payment info; phone number; purchase history; Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Interaction with external social networks and platforms

    • PayPal button and widgets and Facebook Like button and social widgets

      Personal Data: Trackers; Usage Data

    • YouTube button and social widgets

      Personal Data: Usage Data

  • Location-based interactions

    • Geolocation

      Personal Data: coarse location; geographic position

  • Platform services and hosting

    • WordPress.com

      Personal Data: billing address; Data communicated while using the service; device information; email address; first name; last name; payment info; phone number; shipping address; Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Registration and authentication

    • WordPress.com Single Sign On

      Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

  • Registration and authentication provided directly by this Website

    • Direct registration

      Personal Data: billing address; city; country; county; email address; field of activity; first name; house number; last name; phone number; physical address; Tax ID; Trackers; various types of Data; VAT Number; ZIP/Postal code

  • Remarketing and behavioral targeting

    • Facebook Remarketing, Google Ad Manager Audience Extension, Google Signals, Remarketing with Google Analytics and Google Ads Remarketing

      Personal Data: Trackers; Usage Data

  • SPAM protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • The Service is intended for adults

    Users declare themselves to be adult according to their applicable legislation. Minors may not use this Website.

  • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

• • Owner and Data Controller

    VIKA s.r.l. | C.so Sommeiller, 31 | 10128 Torino

    Owner contact email: vikapmu@gmail.com