Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Pinterest Conversion Tag

      Personal Data: device information; Trackers; Usage Data

    • Webgains, Meta ads conversion tracking (Meta pixel), Microsoft Advertising, Taboola, Kliken (Sitewit), Google Ad Manager, Google Ads conversion tracking, Google AdSense and Google Conversion linker

      Personal Data: Trackers; Usage Data

    • AddThis

      Personal Data: Trackers; Universally unique identifier (UUID); Usage Data

    • Google Ads enhanced conversions

      Personal Data: address; contact details; email address; first name; last name; phone number; Trackers

    • Google Ads Optimized Targeting

      Personal Data: gender; interests; page views; Usage Data

    • Google Ads Smart Bidding

      Personal Data: device information; page views; search history

    • Google Ads Customer Match

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

  • Analytics

    • Google Analytics (Universal Analytics) and Google Analytics (Universal Analytics) with anonymised IP

      Personal Data: Trackers; Usage Data

    • Meta Events Manager

      Personal Data: Trackers

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

    • WooCommerce Order Attribution Tracking

      Personal Data: page views; referral URL; Trackers; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: city; company name; country; email address; first name; last name; phone number; physical address

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Trackers; Usage Data

  • Handling payments

    • Stripe

      Personal Data: billing address; email address; first name; last name; Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Heat mapping and session recording

    • Microsoft Clarity

      Personal Data: Trackers

  • Managing contacts and sending messages

    • Sendgrid and Mailgun

      Personal Data: Trackers

  • Platform services and hosting

    • WooCommerce

      Personal Data: billing address; data relating to the point of sale; email address; name; order ID; payment info; phone number; shipping address; Trackers; Usage Data

  • Registration and authentication provided directly by this Application

    • Direct registration

      Personal Data: Trackers

  • Remarketing and behavioural targeting

    • Google Ad Manager Audience Extension

      Personal Data: Trackers; Usage Data

  • Spam and bots protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Pong Cheese Ltd
    Unit 16 The Industrial Quarter
    Bath Business Park
    BATH
    BA2 8SF
    UK

    Owner contact email: hello@pongcheese.co.uk