Personal Data collected for the following purposes and using the following services:

• • Advertising

    • Facebook Lookalike Audience and Google Ad Manager

      Personal Data: Tracker; Usage Data

  • Analytics

    • Google Analytics, Wordpress Stats, Hotjar Form Analysis & Conversion Funnels, Facebook Ads conversion tracking (Facebook pixel) and Google Analytics with anonymized IP

      Personal Data: Tracker; Usage Data

    • Google Analytics Advertising Reporting Features

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • LinkedIn conversion tracking (LinkedIn Insight Tag)

      Personal Data: device information; Tracker; Usage Data

    • Google Analytics Demographics and Interests reports

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • YouTube Analytics and Reporting API

      Personal Data: Data communicated while using the service

  • Content performance and features testing (A/B testing)

    • Google Optimize

      Personal Data: Tracker; Usage Data

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

    • Font Awesome

      Personal Data: Usage Data

  • Heat mapping and session recording

    • Hotjar Heat Maps & Recordings

      Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

  • Platform services and hosting

    • WordPress.com

      Personal Data: email address; first name; phone number

  • Registration and authentication

    • WordPress.com Single Sign On

      Personal Data: Tracker; various types of Data as specified in the privacy policy of the service

  • Remarketing and behavioral targeting

    • LinkedIn Website Retargeting, Facebook Remarketing and Google Ad Manager Audience Extension

      Personal Data: Tracker; Usage Data

    • Facebook Custom Audience

      Personal Data: email address; Tracker

  • SPAM protection

    • hCaptcha

      Personal Data: Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

Contact information

• • Owner and Data Controller

    Performance Technology Solutions S.r.l.
    Via Valparaiso, 10 20144 Milano – Italia
    Tel. +39 0272094514
    E-mail: info@ptsonweb.com

    Owner contact email: info@ptsonweb.com