Privacy Policy of Foodful

This Website collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Advertising

      • Meta ads conversion tracking (Meta pixel)

        Personal Data: Trackers; Usage Data

      • Facebook Lookalike Audience

        Personal Data: Tracker; Usage Data

    • Analytics

      • Google Analytics

        Personal Data: Cookies; Usage Data

      • Google Analytics Demographics and Interests reports

        Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Contacting the User

      • Mailing list or newsletter

        Personal Data: email address

      • Contact form

        Personal Data: email address; first name; last name; various types of Data

    • Content commenting

      • Comment system managed directly

        Personal Data: email address; first name; last name; Tracker

    • Content performance and features testing (A/B testing)

      • Google Optimize

        Personal Data: Tracker; Usage Data

    • Displaying content from external platforms

      • Google Fonts

        Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

      • Google Maps widget

        Personal Data: Cookies; Usage Data

      • Font Awesome

        Personal Data: Usage Data

    • Handling payments

      • Stripe

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Heat mapping and session recording

      • Hotjar Heat Maps & Recordings

        Personal Data: Cookies; Usage Data; various types of Data as specified in the privacy policy of the service

    • Hosting and backend infrastructure

      • Google Cloud Storage

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Interaction with data collection platforms and other third parties

      • Mailchimp widget

        Personal Data: email address

    • Interaction with external social networks and platforms

      • ShareThis

        Personal Data: Cookies; Usage Data

    • Interaction with live chat platforms

      • Facebook Messenger Customer Chat

        Personal Data: Data communicated while using the service; Tracker; Usage Data

    • Managing contacts and sending messages

      • Mailchimp

        Personal Data: email address

      • Sendgrid

        Personal Data: email address; first name; last name

    • Registration and authentication provided directly by this Website

      • Direct registration

        Personal Data: email address

    • Remarketing and behavioral targeting

      • Facebook Remarketing

        Personal Data: Cookies; Usage Data

      • Facebook Custom Audience

        Personal Data: email address; Tracker

    • SPAM protection

      • Google reCAPTCHA

        Personal Data: Tracker; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

    • UserReport

      https://privacy.userreport.com/en-GB/for-users/privacy-policy/

    • Selling goods and services online

      The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
      The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

    • Automated decision-making

      Automated decision-making means that a decision which is likely to have legal effects or similarly significant effects on the User, is taken solely by technological means, without any human intervention. This Website may use the User's Personal Data to make decisions entirely or partially based on automated processes according to the purposes outlined in this document. This Website adopts automated decision-making processes as far as necessary to enter into or perform a contract between User and Owner, or on the basis of the User’s explicit consent, where such consent is required by the law.
      Automated decisions are made by technological means – mostly based on algorithms subject to predefined criteria – which may also be provided by third parties.
      The rationale behind the automated decision making is:

      • to enable or otherwise improve the decision-making process;
      • to grant Users fair and unbiased treatment based on consistent and uniform criteria;
      • to reduce the potential harm derived from human error, personal bias and the like which may potentially lead to discrimination or imbalance in the treatment of individuals etc.;
      • to reduce the risk of User's failure to meet their obligation under a contract. To find out more about the purposes, the third-party services, if any, and any specific rationale for automated decisions used within this Website, Users can check the relevant sections in this document.

      Consequences of automated decision-making processes for Users and rights of Users subjected to it

      As a consequence, Users subject to such processing, are entitled to exercise specific rights aimed at preventing or otherwise limiting the potential effects of the automated decisions taken.
      In particular, Users have the right to:

      • obtain an explanation about any decision taken as a result of automated decision-making and express their point of view regarding this decision;
      • challenge a decision by asking the Owner to reconsider it or take a new decision on a different basis;
      • request and obtain from the Owner human intervention on such processing.

      To learn more about the User’s rights and the means to exercise them, the User is invited to consult the section of this document relating to the rights of the User.

    • iubenda Cookie Solution (consent Cookie)

      iubenda consent Cookie (_iub_cs-X) is set by the iubenda Cookie Solution and stores User preferences related to Trackers in the local domain.

Contact information

    • Owner and Data Controller

      Foodful Ltd
      co/ Strive Digital Ltd
      Berwick Workspace
      Boarding School Yard
      90 Marygate
      Berwick upon Tweed
      Northumberland
      TD15 1BN

      Owner contact email: legal@foodful.co.uk