Personal Data processed for the following purposes and using the following services:

• • Access to third-party accounts

    • Facebook account access

      Permissions: Usage Data

  • Advertising

    • Meta ads conversion tracking (Meta pixel) and Hotjar Form Analysis & Conversion Funnels

      Personal Data: Trackers; Usage Data

    • Pinterest Conversion Tag

      Personal Data: device information; Trackers; Usage Data

    • Meta Audience Network

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

    • Meta Lookalike Audience, Google Ad Manager and Welect

      Personal Data: Tracker; Usage Data

    • Pinterest Ads

      Personal Data: device information; email address; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data; User ID

  • Analytics

    • Google Analytics (Universal Analytics) and Google Analytics (Universal Analytics) with anonymized IP

      Personal Data: Cookies; Usage Data

    • WordPress Stats and Yandex Metrica

      Personal Data: Tracker; Usage Data

    • Facebook Analytics for Apps

      Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

    • Google Analytics for Firebase (for apps)

      Personal Data: In-app purchases; Usage Data

    • Google Analytics Advertising Reporting Features

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Google Analytics Demographics and Interests reports

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • YouTube Analytics and Reporting API

      Personal Data: Data communicated in order to use the Service

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

    • Meta Events Manager

      Personal Data: Trackers; Usage Data

  • Building and running this Website

    • WordPress (self-hosted)

      Personal Data: email address; first name; last name; phone number

  • Collection of privacy-related preferences

    • iubenda Consent Database

      Personal Data: Data communicated while using the service; Tracker

    • iubenda Privacy Controls and Cookie Solution

      Personal Data: Tracker

  • Contacting the User

    • Contact form

      Personal Data: email address; field of activity; first name; last name; phone number; various types of Data; VAT Number

    • Mailing list or newsletter

      Personal Data: Cookies; email address; first name; last name; phone number

  • Content commenting

    • Facebook Comments

      Personal Data: Tracker; Usage Data

  • Content performance and features testing (A/B testing)

    • Google Optimize and Google Optimize 360

      Personal Data: Tracker; Usage Data

  • Data transfer outside the EU

    • Other legal basis for Data transfer abroad and Data transfer to countries that guarantee European standards

      Personal Data: various types of Data

  • Displaying content from external platforms

    • Instagram widget and YouTube video widget

      Personal Data: Cookies; Usage Data

    • Font Awesome and Google Fonts

      Personal Data: Tracker; Usage Data

    • YouTube Data API

      Personal Data: Data communicated in order to use the Service; Data communicated while using the service; device information; password; Trackers; Usage Data; User ID; username

  • Heat mapping and session recording

    • Smartlook

      Personal Data: Cookies; Usage Data; various types of Data as specified in the privacy policy of the service

    • Hotjar Heat Maps & Recordings

      Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

  • Hosting and backend infrastructure

    • SiteGround Hosting

      Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

  • Interaction with data collection platforms and other third parties

    • Hotjar Recruit User Testers

      Personal Data: Tracker; Usage Data; various types of Data

    • Mailchimp widget

      Personal Data: email address; first name; last name; phone number; Tracker; Usage Data

    • MailerLite widget

      Personal Data: email address; first name; last name; phone number; Usage Data

  • Interaction with external social networks and platforms

    • Facebook Like button and social widgets, X Post button and social widgets and LinkedIn button and social widgets

      Personal Data: Cookies; Usage Data

  • Interaction with live chat platforms

    • Facebook Messenger Customer Chat

      Personal Data: Data communicated while using the service; Tracker; Usage Data

  • Interaction with online survey platforms

    • Hotjar Poll & Survey widgets

      Personal Data: Tracker; Usage Data; various types of Data

  • Managing data collection and online surveys

    • Hotjar surveys and Meta lead ads

      Personal Data: Data communicated while using the service

  • Platform services and hosting

    • WordPress.com

      Personal Data: email address; first name; last name; phone number

  • Registration and authentication

    • Facebook Authentication and WordPress.com Single Sign On

      Personal Data: Tracker; various types of Data as specified in the privacy policy of the service

    • Mailchimp OAuth

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Remarketing and behavioral targeting

    • Facebook Remarketing

      Personal Data: Cookies; Usage Data

    • Meta Custom Audience

      Personal Data: Cookies; email address

    • Google Ad Manager Audience Extension

      Personal Data: Tracker; Usage Data

  • Spam and bots protection

    • Cloudflare Bot Management

      Personal Data: app information; Application opens; browser information; browsing history; city; clicks; country; county; custom events; device information; device logs; geography/region; interaction events; IP address; keypress events; language; latitude (of city); launches; longitude (of city); metro area; motion sensor events; mouse movements; number of sessions; operating systems; page events; page views; province; scroll position; scroll-to-page interactions; search history; session duration; session statistics; state; touch events; Trackers; Usage Data; video views; ZIP/Postal code

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: Cookies; various types of Data as specified in the privacy policy of the service

  • User database management

    • ActiveCampaign

      Personal Data: email address; Trackers; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Access the address book

    This Website may request access to your address book.

  • Analysis and predictions based on the User’s Data (“profiling”)

    The Owner may use the Personal and Usage Data collected through this Website to create or update User profiles. This type of Data processing allows the Owner to evaluate User choices, preferences and behaviour for the purposes outlined in the respective section of this document.
    User profiles can also be created through the use of automated tools like algorithms, which can also be provided by third parties. To find out more about the profiling activities performed, Users can check the relevant sections of this document.
    The User always has a right to object to this kind of profiling activity. To find out more about the User's rights and how to exercise them, the User is invited to consult the section of this document outlining the rights of the User.

  • Personal Data collected through sources other than the User

    The Owner of this Website may have legitimately collected Personal Data relating to Users without their knowledge by reusing or sourcing them from third parties on the grounds mentioned in the section specifying the legal basis of processing.
    Where the Owner has collected Personal Data in such a manner, Users may find specific information regarding the source within the relevant sections of this document or by contacting the Owner.

  • User identification via a universally unique identifier (UUID)

    This Website may track Users by storing a so-called universally unique identifier (or short UUID) for analytics purposes or for storing Users' preferences. This identifier is generated upon installation of this Application, it persists between Application launches and updates, but it is lost when the User deletes the Application. A reinstall generates a new UUID.

  • Unique device identification

    This Website may track Users by storing a unique identifier of their device, for analytics purposes or for storing Users' preferences.

  • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

• • Owner and Data Controller

    Ines Pesce
    via Napoli km5,800
    71121 Foggia

    Owner contact email: inespesce@darumastudio.it