Privacy Policy of www.softfactors.com

This Application collects some Personal Data from its Users.

Personal Data collected for the following purposes and using the following services:

    • Analytics

      • Google Analytics

        Personal Data: Cookies and Usage data

      • Wordpress Stats and Piwik

        Personal Data: Cookies and Usage Data

    • Contacting the User

      • Contact form

        Personal Data: address, city, company name, email address, first name, last name, phone number, website and ZIP/Postal code

      • Mailing list or newsletter

        Personal Data: email address, first name and last name

    • Content performance and features testing (A/B testing)

      • Google Website Optimizer

        Personal Data: Cookies and Usage Data

    • Displaying content from external platforms

      • Google Fonts

        Personal Data: Usage Data and various types of Data as specified in the privacy policy of the service

      • Google Maps widget and YouTube video widget

        Personal Data: Cookies and Usage Data

    • Hosting and backend infrastructure

      • Microsoft Azure

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Interaction with external social networks and platforms

      • Facebook Like button and social widgets, Google+ +1 button and social widgets, LinkedIn button and social widgets and Twitter Tweet button and social widgets

        Personal Data: Cookies and Usage Data

    • Interaction with live chat platforms

      • LiveChat Widget

        Personal Data: Cookies and Usage Data

    • Managing contacts and sending messages

      • Sendgrid

        Personal Data: email address

    • Registration and authentication

      • Auth0

        Personal Data: Cookies, email address, first name, last name, password, picture and various types of Data as specified in the privacy policy of the service

    • Remarketing and behavioral targeting

      • AdWords Remarketing, Facebook Remarketing, Remarketing through Google Analytics for Display Advertising and Twitter Remarketing

        Personal Data: Cookies and Usage Data

      • Facebook Custom Audience and Twitter Tailored Audiences

        Personal Data: Cookies and email address

    • SPAM protection

      • Akismet

        Personal Data: various types of Data as specified in the privacy policy of the service

Contact information

    • Data owner

      softfactors AG
      Niederdorfstr. 88
      CH-8001 Z├╝rich

      Owner contact email: privacy@softfactors.com