Personal Data processed for the following purposes and using the following services:

• • Access to third-party accounts

    • Twitter account access

      Personal Data: Usage Data

  • Advertising

    • Google Ads conversion tracking, X Ads conversion tracking and Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

    • Query Click

      Personal Data: Tracker; Usage Data

    • Outbrain conversion tracking (Outbrain pixel)

      Personal Data: device information; Trackers; Universally unique identifier (UUID); Usage Data

  • Analytics

    • Google Analytics

      Personal Data: Tracker; Usage Data

    • Google Analytics 4

      Personal Data: browser information; city; device information

  • Content performance and features testing (A/B testing)

    • Google Optimize 360 and Google Optimize

      Personal Data: Tracker; Usage Data

  • Interaction with data collection platforms and other third parties

    • Mailchimp widget

      Personal Data: email address; first name; last name

  • Managing data collection and online surveys

    • Typeform

      Personal Data: company name; email address; first name; last name

  • Remarketing and behavioural targeting

    • LinkedIn Website Retargeting

      Personal Data: Tracker; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Tracker; Usage Data

  • Traffic optimisation and distribution

    • Cloudflare

      Personal Data: various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    MAD-HR Ltd, IP-City Centre, 1 Bath Street, Ipswich, Suffolk IP2 8SD

    Owner contact email: hello@mad-hr.co.uk