Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ads conversion tracking and Google Conversion linker

      Personal Data: Trackers; Usage Data

    • Google Ads enhanced conversions

      Personal Data: contact details

  • Analytics

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: city; company name; country; county; date of birth; email address; fax number; field of activity; first name; gender; last name; number of employees; phone number; physical address; profession; state; Trackers; Usage Data; User ID; various types of Data; website; ZIP/Postal code

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Trackers; Usage Data

  • Heat mapping and session recording

    • Microsoft Clarity

      Personal Data: clicks; interaction events; mouse movements; page events

  • Platform services and hosting

    • GoDaddy Web Hosting

      Personal Data: billing address; city; country; credit card number; Data communicated while using the service; device information; email address; financial information; first name; gender; language; last name; physical address; prefix ; state; Trackers; Usage Data; User ID; username; ZIP/Postal code

  • Remarketing and behavioral targeting

    • LinkedIn Website Retargeting and Google Ads Remarketing

      Personal Data: Trackers; Usage Data

  • Tag management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

  • User database management

    • HubSpot CRM

      Personal Data: company name; country; Current City; email address; first name; gender; last name; phone number; physical address; profession; purchase history; Trackers; Usage Data; username; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    110 W. Vine Street, 3rd Floor
    Lexington, Kentucky 40507

    Owner contact email: contact@citadellife.com