Privacy Policy of www.weroad.co.uk

This Application collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Advertising

      • Google Ad Manager

        Personal Data: Tracker; Usage Data

      • Outbrain

        Personal Data: Tracker; various types of Data as specified in the privacy policy of the service

      • Pinterest Ads and TikTok conversion tracking

        Personal Data: Usage Data

      • Meta ads conversion tracking (Meta pixel), Google Ads conversion tracking and Criteo

        Personal Data: Trackers; Usage Data

    • Analytics

      • Google Analytics, Analytics collected directly and Google Analytics with anonymized IP

        Personal Data: Tracker; Usage Data

      • Quantcast Measure and Meta Events Manager

        Personal Data: Trackers; Usage Data

      • Google Analytics 4

        Personal Data: Usage Data

    • Contacting the User

      • Phone contact

        Personal Data: phone number

      • Contact form and Mailing list or newsletter

        Personal Data: email address

    • Content commenting

      • Facebook Comments

        Personal Data: Tracker; Usage Data

    • Displaying content from external platforms

      • Google Fonts

        Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

      • Google Maps widget, Instagram widget and YouTube video widget

        Personal Data: Tracker; Usage Data

    • Handling payments

      • Stripe

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Heat mapping and session recording

      • Hotjar Heat Maps & Recordings

        Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

    • Interaction with external social networks and platforms

      • Facebook Like button and social widgets

        Personal Data: Tracker; Usage Data

    • Interaction with support and feedback platforms

      • Zendesk Widget

        Personal Data: Usage Data

    • Managing contacts and sending messages

      • Mailgun

        Personal Data: address; country; date of birth; email address; first name; gender; last name; phone number

    • Managing landing and invitation pages

      • Instapage and Unbounce

        Personal Data: email address; Tracker; Usage Data

    • Managing support and contact requests

      • Zendesk

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Remarketing and behavioral targeting

      • Criteo Dynamic Retargeting, Facebook Remarketing and Remarketing with Google Analytics

        Personal Data: Tracker; Usage Data

      • Facebook Custom Audience

        Personal Data: email address; Tracker

      • TikTok Remarketing

        Personal Data: Usage Data

    • Tag Management

      • Google Tag Manager

        Personal Data: Usage Data

    • User database management

      • ActiveCampaign

        Personal Data: email address; Tracker; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

    • Owner and Data Controller

      WeRoad S.r.l.
      Viale Cassala, 30 20143 Milano (MI) Italia
      Cod. fiscale e P.IVA 10380820968
      Capitale sociale Euro 64.267,00 i.v.
      Num.R.E.A presso la C.C.I.A.A di Milano, sez. ordinaria 2526851

      Owner contact email: info@weroad.co.uk