Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta ads conversion tracking (Meta pixel), Google Ads conversion tracking, X Ads conversion tracking and Demandbase conversion tracking

      Personal Data: Trackers; Usage Data

    • Outbrain conversion tracking (Outbrain pixel)

      Personal Data: device information; Trackers; Universally unique identifier (UUID); Usage Data

  • Analytics

    • Google Analytics and Meta Events Manager

      Personal Data: Trackers; Usage Data

    • Google Analytics 4

      Personal Data: browser information; city; device information; latitude (of city); longitude (of city); number of Users; session statistics; Trackers; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: email address; first name; last name; phone number

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Trackers; Usage Data

    • Gravatar

      Personal Data: email address; Usage Data

  • Hosting and backend infrastructure

    • SiteGround Hosting

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Interaction with live chat platforms

    • WhatsApp Business Chat widget

      Personal Data: answers to questions; contents of the email or message; Data communicated while using the service; date of the message; first name; last name; phone number; profile picture; sender of the message; time the message was sent; user content

  • SPAM protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Tour Guide in Florence and Tuscany in english

    Owner contact email: info@guidaturisticaperfirenze.com