Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ad Manager, Google AdSense, Google Ads conversion tracking, Google Ads Similar audiences, Meta ads conversion tracking (Meta pixel), Meta Lookalike Audience and LinkedIn Ads

      Personal Data: Trackers; Usage Data

    • Google Campaign Manager 360

      Personal Data: geographic position; Trackers; Usage Data

    • Meta Audience Network

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

    • LinkedIn conversion tracking (LinkedIn Insight Tag)

      Personal Data: device information; Trackers; Usage Data

  • Analytics

    • User ID extension for Google Analytics

      Personal Data: Trackers

    • Google Analytics Advertising Reporting Features

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Google Analytics (Universal Analytics), Google Analytics (Universal Analytics) with anonymized IP, Meta Events Manager and WordPress Stats

      Personal Data: Trackers; Usage Data

    • Google Analytics Demographics and Interests reports

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Google Analytics 4

      Personal Data: device information; number of Users; session statistics; Trackers; Usage Data

  • Contacting the User

    • Mailing list or newsletter

      Personal Data: city; county; date of birth; email address; first name; last name; phone number; physical address; Trackers

    • Contact form

      Personal Data: city; county; date of birth; email address; first name; last name; phone number; state; Usage Data; various types of Data; ZIP/Postal code

  • Content performance and features testing (A/B testing)

    • Google Optimize 360

      Personal Data: Trackers; Usage Data

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Trackers; Usage Data

  • Managing contacts and sending messages

    • SendinBlue Email

      Personal Data: email address; Trackers; Usage Data

  • Managing data collection and online surveys

    • Meta lead ads

      Personal Data: city; Data communicated while using the service; date of birth; email address; first name; last name; phone number; physical address; Trackers; Usage Data; ZIP/Postal code

  • Platform services and hosting

    • WordPress.com

      Personal Data: Data communicated while using the service

  • Remarketing and behavioral targeting

    • Google Signals, Remarketing with Google Analytics, Google Ads Remarketing and LinkedIn Website Retargeting

      Personal Data: Trackers; Usage Data

    • Meta Custom Audience

      Personal Data: email address; Trackers

  • Spam and bots protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

  • User database management

    • SendinBlue Marketing Automation

      Personal Data: email address; Trackers; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Digital Transformation Institute ETS
    Via Ottaviano, 42
    Roma - 00192
    P.iva 16504201001

    Owner contact email: info@stefanoepifani.it