Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

  • Contacting the User

    • Mailing list or newsletter

      Personal Data: email address; first name; last name

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Trackers; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

    • Google Publisher Tag

      Personal Data: Trackers

  • Traffic optimisation and distribution

    • Cloudflare

      Personal Data: Trackers

    • jsDelivr CDN

      Personal Data: Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Legitimate Interests Assessment

    Beicio Cymru conducted a Legitimate Interests Assessment in June 2025 to assess the use of CRM contact data for the distribution of a research survey on behalf of Welsh Government. The assessment concluded that contacting subscribers is a necessary and proportionate way to support research into cycling behaviour and tourism in Wales. Participation is voluntary, the survey content is non-sensitive, and individuals are provided with clear privacy information and opt-out options. This assessment has been documented and retained in line with UK GDPR accountability requirements.

Contact information

• • Owner and Data Controller

    Welsh Cycling
    Geraint Thomas National Velodrome of Wales
    Newport International Sport Village
    Newport, South Wales
    NP19 4RB

    Owner contact email: info@beiciocymru.org