Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ads conversion tracking, GRAPHINIUM, Adgoon conversion tracking, Demandbase conversion tracking, Meta ads conversion tracking (Meta pixel), Reach, Query Click, X Ads conversion tracking and Google Ad Manager

      Personal Data: Trackers; Usage Data

    • Outbrain conversion tracking (Outbrain pixel)

      Personal Data: device information; Trackers; Universally unique identifier (UUID); Usage Data

    • Google Ads Customer Match

      Personal Data: Trackers

    • WhatsApp Business direct marketing

      Personal Data: answers to questions; contents of the email or message; Data communicated while using the service; date of the message; first name; last name; phone number; profile picture; sender of the message; time the message was sent; user content

  • Analytics

    • Google Analytics (Universal Analytics), Google Analytics (Universal Analytics) with anonymized IP and Webtrekk Analytics with anonymized IP

      Personal Data: Trackers; Usage Data

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

  • Building and running this Website

    • WordPress (self-hosted)

      Personal Data: Data communicated while using the service

  • Contacting the User

    • Mailing list or newsletter

      Personal Data: email address

    • Contact form

      Personal Data: city; company name; country; county; date of birth; email address; fax number; field of activity; first name; gender; last name; number of employees; phone number; physical address; profession; state; Tax ID; User ID; various types of Data; VAT Number; website; ZIP/Postal code

  • Content performance and features testing (A/B testing)

    • Google Optimize and Google Optimize 360

      Personal Data: Trackers; Usage Data

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Trackers; Usage Data

  • Interaction with data collection platforms and other third parties

    • Mailchimp Widget

      Personal Data: email address

  • Interaction with live chat platforms

    • WhatsApp Business Chat Widget

      Personal Data: answers to questions; contents of the email or message; Data communicated while using the service; date of the message; first name; last name; phone number; profile picture; sender of the message; time the message was sent; Trackers; user content

  • Managing data collection and online surveys

    • Elementor Form Widget

      Personal Data: Data communicated while using the service; email address; first name; last name; phone number; Trackers; Usage Data

  • Managing support and contact requests

    • WhatsApp Business customer support

      Personal Data: Data communicated while using the service; Usage Data

  • Registration and authentication provided directly by this Website

    • Direct registration

      Personal Data: billing address; email address; first name; last name; phone number; physical address; various types of Data

  • Remarketing and behavioral targeting

    • Facebook Remarketing, Google Ad Manager Audience Extension and Google Ads Remarketing

      Personal Data: Trackers; Usage Data

  • Tag management

    • Google Tag Manager

      Personal Data: Trackers

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Didiesse Srl
    Zona Industriale ASI - Località Pascarola
    80023 Caivano (NA)

    Owner contact email: info@didiessesrl.eu