Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta ads conversion tracking (Meta pixel), Google Ads conversion tracking, Hotjar Form Analysis & Conversion Funnels and Google Ads Similar audiences

      Personal Data: Trackers; Usage Data

    • Facebook Audience Network

      Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

    • Facebook Lookalike Audience and Google Ad Manager

      Personal Data: Tracker; Usage Data

    • Direct Email Marketing (DEM)

      Personal Data: email address; first name; last name

  • Analytics

    • HubSpot Analytics, Display Advertising extension for Google Analytics, Google Analytics and Google Analytics with anonymized IP

      Personal Data: Cookies; Usage Data

    • Meta Events Manager

      Personal Data: Trackers; Usage Data

    • Google Analytics 4

      Personal Data: city; device information; number of Users; session statistics; Trackers

    • Google Analytics Demographics and Interests reports

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

  • Contacting the User

    • Mailing list or newsletter and Contact form

      Personal Data: email address; first name; last name

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

    • Google Maps widget

      Personal Data: Cookies; Usage Data

    • YouTube video widget and Spotify widget

      Personal Data: Trackers; Usage Data

  • Handling activities related to productivity

    • Gmail

      Personal Data: email address; first name; last name

  • Heat mapping and session recording

    • Hotjar Heat Maps & Recordings

      Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

  • Hosting and backend infrastructure

    • Amazon Web Services (AWS)

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Interaction with external social networks and platforms

    • AddThis

      Personal Data: Cookies; Usage Data

  • Interaction with live chat platforms

    • HubSpot Chat

      Personal Data: email address; first name; last name

  • Managing contacts and sending messages

    • HubSpot Email

      Personal Data: email address; Usage Data

    • Mailchimp

      Personal Data: email address

  • Managing data collection and online surveys

    • Facebook lead ads

      Personal Data: email address; first name; last name

  • Registration and authentication provided directly by this Website

    • Direct registration

      Personal Data: academic background; city; country; date of birth; email address; first name; gender; house number; last name; phone number; physical address; picture; profession; state; User ID; workplace; ZIP/Postal code

  • Remarketing and behavioral targeting

    • Facebook Custom Audience

      Personal Data: Cookies; email address

    • Remarketing with Google Analytics

      Personal Data: Cookies; Usage Data

    • Facebook Remarketing and Google Ads Remarketing

      Personal Data: Tracker; Usage Data

    • Google Ad Manager Audience Extension

      Personal Data: Trackers; Usage Data

  • Spam and bots protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

  • User database management

    • HubSpot CRM

      Personal Data: email address; phone number; various types of Data as specified in the privacy policy of the service

    • HubSpot Lead Management

      Personal Data: various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Abbey Road Institute Amsterdam
    Atlantisplein 1,
    1093 NE
    Amsterdam

    Owner contact email: privacy@abbeyroadinstitute.com