Privacy Policy of Loudly

This Application collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Advertising

      • Facebook Lookalike Audience

        Personal Data: Tracker; Usage Data

      • Google Ads conversion tracking, Google Ads Similar audiences and Meta ads conversion tracking (Meta pixel)

        Personal Data: Trackers; Usage Data

    • Analytics

      • Google Analytics for Firebase

        Personal Data: Application opens; device information; first launches; geography/region; In-app purchases; number of sessions; number of Users ; operating systems; session duration; Usage Data

      • Google Analytics (Universal Analytics) and Meta Events Manager

        Personal Data: Tracker; Usage Data

      • Google Analytics 4

        Personal Data: number of Users; session statistics; Trackers; Usage Data

      • Google Analytics (Universal Analytics) with anonymized IP

        Personal Data: Trackers; Usage Data

    • Contacting the User

      • Mailing list or newsletter

        Personal Data: email address; first name; last name

    • Content performance and features testing (A/B testing)

      • Firebase Remote Config

        Personal Data: various types of Data as specified in the privacy policy of the service

      • Google Optimize

        Personal Data: Tracker; Usage Data

    • Displaying content from external platforms

      • Google Fonts

        Personal Data: Trackers; Usage Data

    • Handling payments

      • Retain by ProfitWell

        Personal Data: User ID

      • Stripe

        Personal Data: email address; first name; last name; Trackers; Usage Data

    • Hosting and backend infrastructure

      • Google BigQuery

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Infrastructure monitoring

      • Firebase Performance Monitoring

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Interaction with data collection platforms and other third parties

      • GetSiteControl Promo widget

        Personal Data: Trackers; Usage Data

    • Managing contacts and sending messages

      • Firebase Notifications

        Personal Data: various types of Data as specified in the privacy policy of the service

      • SendinBlue Email

        Personal Data: Cookies; email address; Usage Data

    • Registration and authentication provided directly by this Application

      • Loudly Soundtracks Authentication

    • Remarketing and behavioral targeting

      • Facebook Custom Audience

        Personal Data: email address; Tracker

      • Facebook Remarketing and Google Ads Remarketing

        Personal Data: Tracker; Usage Data

      • AdRoll

        Personal Data: device information; purchase history; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data; various types of Data

    • Tag Management

      • Google Tag Manager

        Personal Data: Tracker

    • Traffic optimization and distribution

      • Cloudflare

        Personal Data: various types of Data as specified in the privacy policy of the service

    • User database management

      • SendinBlue Marketing Automation

        Personal Data: Cookies; email address; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

    • Owner and Data Controller

      Loudly GmbH
      Quedlinburger Strasse 1
      10589 Berlin
      Germany

      Owner contact email: help@loudly.com