Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google AdSense, Facebook Lookalike Audience and Google Ad Manager

      Personal Data: Tracker; Usage Data

  • Analytics

    • Google Analytics, Matomo, Google Analytics with anonymised IP and Facebook Ads conversion tracking (Facebook pixel)

      Personal Data: Tracker; Usage Data

    • Facebook Analytics for Apps

      Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

    • Google Analytics Advertising Reporting Features

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Google Analytics Demographics and Interests reports

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Google Analytics 4

      Personal Data: Usage Data

    • Meta Events Manager

      Personal Data: Trackers; Usage Data

  • Contacting the User

    • Mailing list or newsletter

      Personal Data: city; country; county; email address; first name; last name; phone number; physical address; ZIP/Postal code

    • Contact form

      Personal Data: city; country; email address; first name; last name; phone number; physical address; Tax ID; ZIP/Postal code

    • Phone contact

      Personal Data: phone number

  • Content commenting

    • Comment system managed directly

      Personal Data: email address; first name; last name; phone number; username

  • Content performance and features testing (A/B testing)

    • Google Optimize and Google Optimize 360

      Personal Data: Tracker; Usage Data

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Tracker; Usage Data

    • YouTube video widget and HERE Maps widget

      Personal Data: Trackers; Usage Data

    • YouTube Data API

      Personal Data: Data communicated in order to use the Service

    • YouTube video widget (Privacy Enhanced Mode)

      Personal Data: Trackers; Universally unique identifier (UUID); Usage Data

    • Google Maps widget

      Personal Data: Trackers

  • Handling payments

    • PayPal

      Personal Data: billing address; email address; first name; last name; payment info; phone number; username

  • Hosting and backend infrastructure

    • OVHcloud

      Personal Data: Usage Data

  • Interaction with external social networks and platforms

    • Facebook Like button and social widgets

      Personal Data: Tracker; Usage Data

    • YouTube button and social widgets

      Personal Data: Usage Data

  • Interaction with live chat platforms

    • WhatsApp Business Chat widget

      Personal Data: answers to questions; contents of the email or message; Data communicated while using the service; date of the message; first name; last name; phone number; profile picture; sender of the message; time the message was sent; user content

  • Managing contacts and sending messages

    • HubSpot Email

      Personal Data: email address; Usage Data

  • Registration and authentication provided directly by this Website

    • Direct registration

      Personal Data: billing address; city; country; county; date of birth; email address; first name; house number; last name; phone number; physical address; prefix ; Tax ID; ZIP/Postal code

  • Remarketing and behavioural targeting

    • Facebook Remarketing and Google Ad Manager Audience Extension

      Personal Data: Tracker; Usage Data

    • Facebook Custom Audience

      Personal Data: email address; Tracker

  • SPAM protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Tracker; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Tracker; Usage Data

  • Traffic optimisation and distribution

    • Cloudflare

      Personal Data: various types of Data as specified in the privacy policy of the service

  • User database management

    • HubSpot CRM

      Personal Data: email address; phone number; various types of Data as specified in the privacy policy of the service

    • HubSpot Lead Management

      Personal Data: various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    SCALABROS Srl
    Via Caduti di Sabbiuno 73/75
    40053 - Valsamoggia - Bazzano (BO)
    Italia

    Owner contact email: shop@scalabros.it