Privacy Policy of www.bysimon.it

This Website collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Advertising

      • Facebook Audience Network

        Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

      • Meta ads conversion tracking (Meta pixel) and Google Ads conversion tracking

        Personal Data: Trackers; Usage Data

      • Google AdSense and Criteo

        Personal Data: Tracker; Usage Data

      • Direct Email Marketing (DEM)

        Personal Data: email address

    • Analytics

      • Facebook Analytics for Apps and Branch Attribution

        Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

      • Google Analytics, Google Analytics with anonymised IP and Matomo

        Personal Data: Tracker; Usage Data

      • Google Analytics Advertising Reporting Features

        Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

      • User ID extension for Google Analytics

        Personal Data: Tracker

    • Contacting the User

      • Mailing list or newsletter and Contact form

        Personal Data: email address

      • Phone contact

        Personal Data: phone number

    • Content commenting

      • Facebook Comments

        Personal Data: Tracker; Usage Data

    • Content performance and features testing (A/B testing)

      • Google Optimize

        Personal Data: Tracker; Usage Data

    • Data transfer outside the EU

      • Data transfer to countries that guarantee European standards, Data transfer abroad based on consent and Data transfer abroad based on standard contractual clauses

        Personal Data: various types of Data

    • Displaying content from external platforms

      • Google Site Search, Google Maps widget, Instagram widget, Google Fonts and YouTube video widget

        Personal Data: Tracker; Usage Data

    • Handling activity data

      • Activity data tracked by your device

        Personal Data: general activity data

    • Handling payments

      • PayPal, Stripe, Amazon Payments and Apple Pay

        Personal Data: various types of Data as specified in the privacy policy of the service

      • Google Pay

        Personal Data: Tracker

    • Infrastructure monitoring

      • Sentry

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Interaction with data collection platforms and other third parties

      • Mailchimp widget

        Personal Data: email address; Tracker

    • Interaction with external social networks and platforms

      • PayPal button and widgets, Facebook Like button and social widgets, Twitter Tweet button and social widgets and Pinterest “Pin it” button and social widgets

        Personal Data: Tracker; Usage Data

      • YouTube button and social widgets

        Personal Data: Usage Data

    • Interaction with live chat platforms

      • Facebook Messenger Customer Chat

        Personal Data: Data communicated while using the service; Tracker; Usage Data

    • Location-based interactions

      • Non-continuous geolocation and Geolocation

        Personal Data: geographic position

    • Managing contacts and sending messages

      • Mailchimp

        Personal Data: country; email address; first name; last name; phone number; physical address; Tracker; Usage Data

      • MailUp and Klaviyo

        Personal Data: email address

    • Managing landing and invitation pages

      • Mailchimp Landing Page

        Personal Data: country; email address; first name; last name; phone number; physical address; Tracker; Usage Data

    • Platform services and hosting

      • WordPress.com

        Personal Data: various types of Data as specified in the privacy policy of the service

      • Shopify

    • Registration and authentication

      • Log In with PayPal and Google OAuth

        Personal Data: various types of Data as specified in the privacy policy of the service

      • Facebook Authentication

        Personal Data: Tracker; various types of Data as specified in the privacy policy of the service

    • Registration and authentication provided directly by this Website

      • Direct registration

        Personal Data: billing address; city; country; county; email address; first name; house number; last name; phone number; Tax ID; ZIP/Postal code

    • Remarketing and behavioural targeting

      • Facebook Custom Audience

        Personal Data: email address; Tracker

      • Facebook Remarketing, Remarketing with Google Analytics and Google Ads Remarketing

        Personal Data: Tracker; Usage Data

      • AdRoll

        Personal Data: device information; purchase history; Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data; various types of Data

    • SPAM protection

      • Google reCAPTCHA

        Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Tracker; Usage Data

    • Tag Management

      • Google Tag Manager

        Personal Data: Tracker; Usage Data

    • User database management

      • HubSpot CRM

        Personal Data: email address; phone number; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

    • Selling goods and services online

      The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
      The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

    • Analysis and predictions based on the User’s Data (“profiling”)

      The Owner may use the Personal and Usage Data collected through this Website to create or update User profiles. This type of Data processing allows the Owner to evaluate User choices, preferences and behaviour for the purposes outlined in the respective section of this document.
      User profiles can also be created through the use of automated tools like algorithms, which can also be provided by third parties. To find out more about the profiling activities performed, Users can check the relevant sections of this document.
      The User always has a right to object to this kind of profiling activity. To find out more about the User's rights and how to exercise them, the User is invited to consult the section of this document outlining the rights of the User.

    • Personal Data collected through sources other than the User

      The Owner of this Website may have legitimately collected Personal Data relating to Users without their knowledge by reusing or sourcing them from third parties on the grounds mentioned in the section specifying the legal basis of processing.
      Where the Owner has collected Personal Data in such a manner, Users may find specific information regarding the source within the relevant sections of this document or by contacting the Owner.

Contact information

    • Owner and Data Controller

      Bysimon Spa
      Via Nazionale 289
      83013 Mercogliano AV

      Responsabile per la Protezione dei Dati (DPO)
      Bani Adriano
      dpobysimon@bysimon.it

      Owner contact email: info@bysimon.it