Personal Data processed for the following purposes and using the following services:

• • Analytics

    • Google Analytics 4

      Personal Data: browser information

    • Google Analytics (Universal Analytics) and Google Analytics (Universal Analytics) with anonymized IP

      Personal Data: Trackers; Usage Data

    • Google Analytics Advertising Reporting Features

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Google Analytics Demographics and Interests reports

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • User ID extension for Google Analytics

      Personal Data: Trackers

    • WooCommerce Order Attribution Tracking

      Personal Data: page views; referral URL; Trackers; Usage Data

  • Connecting Data

    • Zapier

      Personal Data: device information; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: Tax ID; various types of Data; VAT Number

    • Mailing list or newsletter

      Personal Data: email address

    • Phone contact

      Personal Data: phone number

    • Route.com

  • Displaying content from external platforms

    • Google Fonts and YouTube Video Widget

      Personal Data: Trackers; Usage Data

  • Handling activities related to compliance

    • UserWay Accessibility Widget

      Personal Data: interaction events; language; page views; Trackers; Usage Data

  • Handling payments

    • Authorize.Net and Apple Pay

      Personal Data: payment info; Trackers; Usage Data

  • Heat mapping and session recording

    • Microsoft Clarity

      Personal Data: interaction events

  • Hosting and backend infrastructure

    • Kinsta

  • Managing contacts and sending messages

    • Klaviyo

      Personal Data: username; various types of Data

    • SendLayer

  • Managing data collection and online surveys

    • Klaviyo Forms

      Personal Data: email address; Trackers; Usage Data

  • Platform services and hosting

    • WooCommerce

      Personal Data: billing address; data relating to the point of sale; email address; name; order ID; payment info; phone number; shipping address; Trackers; Usage Data

  • Registration and authentication provided directly by this Website

    • Direct registration

      Personal Data: username; various types of Data

  • Remarketing and behavioral targeting

    • Klaviyo segmentation and social advertising

      Personal Data: device information; email address; purchase history; Trackers; Usage Data

  • SPAM protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

    • Cloudflare Bot Management

      Personal Data: app information; Application opens; browser information; browsing history; city; clicks; country; county; custom events; device information; device logs; geography/region; interaction events; IP address; keypress events; language; latitude (of city); launches; longitude (of city); metro area; motion sensor events; mouse movements; number of sessions; operating systems; page events; page views; province; scroll position; scroll-to-page interactions; search history; session duration; session statistics; state; touch events; Trackers; Usage Data; video views; ZIP/Postal code

  • Tag Management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: various types of Data as specified in the privacy policy of the service

  • User database management

    • Klaviyo CRM

      Personal Data: email address; first name; last name; Trackers; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery. The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

  • The Service is intended for adults

    Users declare themselves to be adult according to their applicable legislation. Minors may not use this Website.

  • Preference Cookies

    Preference Cookies store the User preferences detected on this Website in the local domain such as, for example, their timezone and region.

  • Equal protection of User Data

    This Website shares User Data only with third parties carefully selected to ensure that they provide the same or equal protection of User Data as stated in this privacy policy and requested by applicable data protection laws. Further information on data processing and privacy practices by third parties can be found in their respective privacy policies.

Contact information

• • Owner and Data Controller

    Benjamin Airguns
    1700 N 2nd St
    Rogers, AR 727576

    Owner contact email: info@benjaminairguns.com