Privacy Policy of Print Strategy Europe

This Application collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Advertising

      • Google Ads conversion tracking, Google Ad Manager, Meta ads conversion tracking (Meta pixel), Query Click, X Ads conversion tracking, Adgoon conversion tracking, Digital East, Demandbase conversion tracking, digitalAudience, Hotjar Form Analysis & Conversion Funnels and STUDIO GONG

        Personal Data: Trackers; Usage Data

      • NextRoll

        Personal Data: device information; purchase history; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

      • Outbrain conversion tracking (Outbrain pixel)

        Personal Data: device information; Trackers; Universally unique identifier (UUID); Usage Data

    • Analytics

      • WordPress Stats, Google Analytics (Universal Analytics), Google Analytics (Universal Analytics) with anonymised IP and Meta Events Manager

        Personal Data: Trackers; Usage Data

      • Google Analytics Advertising Reporting Features

        Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

      • Cloudflare Web Analytics

        Personal Data: device information; language; Usage Data

      • Google Analytics Demographics and Interests reports

        Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

      • Google Analytics 4

        Personal Data: browser information; city; device information; latitude (of city); longitude (of city); number of Users; session statistics; Trackers; Usage Data

    • Building and running this Application

      • WordPress (self-hosted)

        Personal Data: Usage Data

    • Contacting the User

      • Contact form

        Personal Data: city; company name; county; email address; field of activity; first name; last name; phone number; physical address; various types of Data; website; ZIP/Postal code

    • Content performance and features testing (A/B testing)

      • Google Optimize and Google Optimize 360

        Personal Data: Trackers; Usage Data

    • Displaying content from external platforms

      • Google Fonts and Font Awesome

        Personal Data: Trackers; Usage Data

    • Heat mapping and session recording

      • Hotjar Heat Maps & Recordings

        Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

    • Interaction with data collection platforms and other third parties

      • Hotjar Recruit User Testers

        Personal Data: Trackers; Usage Data; various types of Data

    • Interaction with live chat platforms

      • Tidio Live Chat widget

        Personal Data: Data communicated while using the service; Trackers; Usage Data

    • Interaction with online survey platforms

      • Hotjar Poll & Survey widgets

        Personal Data: Trackers; Usage Data; various types of Data

    • Managing contacts and sending messages

      • Mailchimp

        Personal Data: company name; email address; first name; last name

      • OneSignal

        Personal Data: email address; geographic position; language; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data; various types of Data as specified in the privacy policy of the service

    • Managing data collection and online surveys

      • Hotjar surveys

        Personal Data: company name; country; Data communicated while using the service; email address; first name; geographic position; last name; phone number; physical address; profession; Usage Data; website

    • Platform services and hosting

      • WordPress.com

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Registration and authentication

      • WordPress.com Single Sign On

        Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

    • Remarketing and behavioural targeting

      • Google Ad Manager Audience Extension

        Personal Data: Trackers; Usage Data

    • Spam and bots protection

      • Google reCAPTCHA

        Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

    • Tag Management

      • Google Tag Manager

        Personal Data: Usage Data

    • Traffic optimisation and distribution

      • Cloudflare

        Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

    • User database management

      • Pipedrive

        Personal Data: various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

    • Selling goods and services online

      The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
      The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Application depends on the payment system used.

Contact information

    • Owner and Data Controller

      PRINT MANAGEMENT EUROPE LIMITED – TRADING AS PSE OFFLINE MARKETING
      10 ROMAN WAY, BERRY HILL,
      DROITWICH SPA,
      WORCESTERSHIRE,
      WR9 9AJ

      Owner contact email: marketing@printstrategy.eu