Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ads conversion tracking, Meta ads conversion tracking (Meta pixel) and Microsoft Advertising

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics, Google Analytics with anonymized IP and Meta Events Manager

      Personal Data: Trackers; Usage Data

    • Google Analytics 4

      Personal Data: browser information; device information; latitude (of city); longitude (of city); number of Users; session statistics; Usage Data

    • Matomo

  • Contacting the User

    • Contact form

      Personal Data: city; company name; country; email address; first name; last name; phone number; physical address; state; ZIP/Postal code

  • Displaying content from external platforms

    • Video Vimeo

      Personal Data: Trackers; Usage Data

  • Handling compliance

    • CookieFirst

  • Handling payments

    • Payone

      Personal Data: billing address; email address; first name; last name; payment info; phone number; purchase history

  • Heat mapping and session recording

    • Microsoft Clarity

      Personal Data: clicks; country; custom events; device information; diagnostic events; interaction events; layout details; mouse movements; page events; positional information; scroll-to-page interactions; session duration; time zone; Trackers; Usage Data

  • Hosting and backend infrastructure

    • Algolia

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Interaction with live chat platforms

    • AMAZD

  • Location processing

    • Apple Maps

  • Marketing

    • Microsoft Dynamics 365 Marketing

  • Platform services and hosting

    • Casambi

  • Tag Management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

  • Traffic optimization and distribution

    • Fastly (Fastly Inc.)

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may follow the instructions provided by YourOnlineChoices (EU), the Network Advertising Initiative (US) and the Digital Advertising Alliance (US), DAAC (Canada), DDAI (Japan) or other similar initiatives. Such initiatives allow Users to select their tracking preferences for most of the advertising tools. The Owner thus recommends that Users make use of these resources in addition to the information provided in this document.

The Digital Advertising Alliance offers an application called AppChoices that helps Users to control interest-based advertising on mobile apps.

Users may also opt out of certain advertising features through applicable device settings, such as the device advertising settings for mobile phones or ads settings in general.

Contact information

• • Owner and Data Controller

    Occhio GmbH, Wiener-Platz 7, 81667 München

    Owner contact email: info@occhio.com