Cookie Policy of www.innerwine.com

Welcome to the cookie policy of www.innerwine.com. This policy will help you understand what cookies and tracking technologies we use, how we use them and what your rights are in relation to it

Latest update: 26 April 2026

Introduction

This document informs Users about the technologies that help this Application to achieve the purposes described below. Such technologies allow the Owner to access and store information (for example by using a Cookie) or use resources (for example by running a script) on a User’s device as they interact with this Application.

For simplicity, all such technologies are defined as "Trackers" within this document – unless there is a reason to differentiate.
For example, while Cookies can be used on both web and mobile browsers, it would be inaccurate to talk about Cookies in the context of mobile apps as they are a browser-based Tracker. For this reason, within this document, the term Cookies is only used where it is specifically meant to indicate that particular type of Tracker.

Some of the purposes for which Trackers are used may also require the User's consent. Whenever consent is given, it can be freely withdrawn at any time following the instructions provided in this document.

This Application uses Trackers managed directly by the Owner (so-called “first-party” Trackers) and Trackers that enable services provided by a third-party (so-called “third-party” Trackers). Unless otherwise specified within this document, third-party providers may access the Trackers managed by them.
The validity and expiration periods of Cookies and other similar Trackers may vary depending on the lifetime set by the Owner or the relevant provider. Some of them expire upon termination of the User’s browsing session.
In addition to what’s specified in the descriptions within each of the categories below, Users may find more precise and updated information regarding lifetime specification as well as any other relevant information – such as the presence of other Trackers - in the linked privacy policies of the respective third-party providers or by contacting the Owner.

Owner and Data Controller

Innerwine LTD, 71-75, Shelton Street, Covent Garden, London, WC2H 9JQ, UNITED KINGDOM

Owner contact email: hello@innerwine.com

How this Application uses Trackers

Necessary

This Application uses so-called “technical” Cookies and other similar Trackers to carry out activities that are strictly necessary for the operation or delivery of the Service.

Trackers managed by third parties

Supabase, Inc.

Supabase

Company: Supabase, Inc.

Place of processing: Singapore

Personal Data processed: Trackers +2

Supabase is a hosting and backend service provided by Supabase, Inc.

Personal Data processed:
  • Trackers
  • Usage Data
  • various types of Data as specified in the privacy policy of the service
Service provided by:
Trackers duration:
  • sb-access-token: duration of the session
  • sb-refresh-token: duration of the session
Stripe Inc

Stripe

Company: Stripe Inc

Place of processing: United States

Personal Data processed: email address +4

Stripe is a payment service provided by Stripe Inc.

Personal Data processed:
  • email address
  • first name
  • last name
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • 1: indefinite
  • __Host-LinkSession: 2 years
  • __stripe_mid: 1 year
  • __stripe_sid: 30 minutes
  • _mf: indefinite
  • dashboard.banner-dismissals: duration of the session
  • link.auth_session_client_secret: duration of the session
  • m: 2 years
  • pay_sid: 1 year

Experience

This Application uses Trackers to improve the quality of the user experience and enable interactions with external content, networks and platforms.

Trackers managed by third parties

Google Ireland Limited

Google Fonts

Company: Google Ireland Limited

Place of processing: Ireland

Personal Data processed: Trackers +1

Google Fonts is a typeface visualisation service provided by Google Ireland Limited that allows this Application to incorporate content of this kind on its pages.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:

Marketing

This Application uses Trackers to deliver personalised ads or marketing content, and to measure their performance.

Some of the advertising services used by the Owner adhere to the IAB Transparency and Consent Framework, an initiative that facilitates responsible privacy practises across the digital advertising industry - providing Users with enhanced transparency and control over how their data are used for advertising tracking purposes. Users can customise their advertising preferences at any time by accessing the advertising preferences panel from within the cookie notice or via the relevant link on this Application.

This Application participates in the IAB Europe Transparency & Consent Framework and complies with its Specifications and Policies. This Application uses iubenda (identification number 123) as a Consent Management Platform.

Trackers managed by third parties

AWIN AG

Awin Conversion Tracking

Company: AWIN AG

Place of processing: Germany

Personal Data processed: browser information +8

Awin Conversion Tracking is a service provided by AWIN AG that uses tracking methods, like pixels, to attribute conversions on this Application within the Awin affiliate network.

Personal Data processed:
  • browser information
  • clicks
  • currency
  • device information
  • purchase history
  • search history
  • time zone
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • AWSESS: duration of the session
  • AwinChannelCookie: 2 years
  • ServerAwinChannelCookie: 2 years
  • _aw_j_*****: 4 months
  • _aw_m_*****: 2 years
  • _aw_sn_*****: 2 years
  • aw*****: 2 months
  • awin_awc: 2 years
  • awin_source: 2 years
  • awpv*****: 1 day
  • bId: 2 years
SendinBlue SAS

Brevo marketing automation

Company: SendinBlue SAS

Place of processing: France

Personal Data processed: email address +2

Brevo marketing automation is a User database management service provided by SendinBlue SAS.

Personal Data processed:
  • email address
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • sib_cuid: 7 months
SendinBlue SAS

Brevo email

Company: SendinBlue SAS

Place of processing: France

Personal Data processed: email address +2

Brevo email is an email address management and message-sending service provided by SendinBlue SAS.

Personal Data processed:
  • email address
  • Trackers
  • Usage Data
Service provided by:

Activities that do not fit the above categorizations

Research & Commercial Data Use (Optional — Opt-In Only)

Innerwine Ltd may, with your explicit consent, use anonymised and aggregated data about your emotional states and wine preferences for commercial research purposes, including industry reports, academic partnerships, and wine producer insights.

This is entirely optional. Participation in research data sharing is controlled by the Research Consent toggle in your Profile / Settings. The default is off. You must actively enable it.

What is shared: Only anonymised, aggregated patterns — for example, 'users who selected Calm + Solo in spring preferred lighter-bodied reds' — are included in any research output. Your name, email address, account ID, and any other personally identifying information are never included in research outputs under any circumstances.

What is never shared: Individual recommendation records, your cellar entries, your identity, your device information, or any data that could identify you as an individual.

Right to withdraw: You may withdraw research consent at any time by navigating to Profile > Settings > Privacy and toggling Research Consent to Off. Withdrawal takes effect immediately. Your data will be excluded from all future exports. Anonymised aggregate data already included in completed research reports cannot be retroactively removed, as it is not individually identifiable.

Legal basis: Consent (Article 6(1)(a) UK GDPR). This processing only occurs when you have actively opted in.

Data controller: Innerwine Ltd, Company No. 17123482, England and Wales.

Contact: For questions about research data use, email hello@innerwine.com.

How to manage preferences on this Application

Users can set or update their preferences via the relevant privacy choices panel available on this Application.

With regard to any third-party Trackers, Users can manage their preferences via the related opt-out link (where provided), by using the means indicated in the third party's privacy policy, or by contacting the third party.

How to control or delete Cookies and similar technologies via your device settings

Users may use their own browser settings to:

  • See what Cookies or other similar technologies have been set on the device;
  • Block Cookies or similar technologies;
  • Clear Cookies or similar technologies from the browser.

The browser settings, however, do not allow granular control of consent by category.

Users can, for example, find information about how to manage Cookies in the most commonly used browsers at the following addresses:

Users may also manage certain categories of Trackers used on mobile apps by opting out through relevant device settings such as the device advertising settings for mobile devices, or tracking settings in general (Users may open the device settings and look for the relevant setting).

How to opt out of interest-based advertising

Notwithstanding the above, Users may follow the instructions provided by YourOnlineChoices (EU), the Network Advertising Initiative (US) and the Digital Advertising Alliance (US), DAAC (Canada), DDAI (Japan) or other similar services. Such initiatives allow Users to select their tracking preferences for most of the advertising tools. The Owner thus recommends that Users make use of these resources in addition to the information provided in this document.

The Digital Advertising Alliance offers an application called AppChoices that helps Users to control interest-based advertising on mobile apps.

Consequences of denying consent

Users are free to decide whether or not to grant consent. However, please note that Trackers help this Application to provide a better experience and advanced functionalities to Users (in line with the purposes outlined in this document). Therefore, in the absence of the User's consent, the Owner may be unable to provide related features.