Cookie Policy of Pinpoint Analytics

Welcome to the cookie policy of Pinpoint Analytics. This policy will help you understand what cookies and tracking technologies we use, how we use them and what your rights are in relation to it.

Latest update: March 28, 2026

Introduction

This document informs Users about the technologies that help this Application to achieve the purposes described below. Such technologies allow the Owner to access and store information (for example by using a Cookie) or use resources (for example by running a script) on a User’s device as they interact with this Application.

For simplicity, all such technologies are defined as "Trackers" within this document – unless there is a reason to differentiate.
For example, while Cookies can be used on both web and mobile browsers, it would be inaccurate to talk about Cookies in the context of mobile apps as they are a browser-based Tracker. For this reason, within this document, the term Cookies is only used where it is specifically meant to indicate that particular type of Tracker.

Some of the purposes for which Trackers are used may also require the User's consent. Whenever consent is given, it can be freely withdrawn at any time following the instructions provided in this document.

This Application uses Trackers managed directly by the Owner (so-called “first-party” Trackers) and Trackers that enable services provided by a third-party (so-called “third-party” Trackers). Unless otherwise specified within this document, third-party providers may access the Trackers managed by them.
The validity and expiration periods of Cookies and other similar Trackers may vary depending on the lifetime set by the Owner or the relevant provider. Some of them expire upon termination of the User’s browsing session.
In addition to what’s specified in the descriptions within each of the categories below, Users may find more precise and updated information regarding lifetime specification as well as any other relevant information — such as the presence of other Trackers — in the linked privacy policies of the respective third-party providers or by contacting the Owner.

Owner and Data Controller

PinPoint Analytics, Inc.
66 Main Street #55
Farmingdale, NJ 07727

Owner contact email: legal@pinpointanalytics.ai

How this Application uses Trackers

Necessary

This Application uses so-called “technical” Cookies and other similar Trackers to carry out activities that are strictly necessary for the operation or delivery of the Service.

Trackers managed by third parties

Google LLC

Google Tag Manager

Company: Google LLC +1

Place of processing: United States +1

Personal Data processed: Trackers +1

Google Tag Manager is a tag management service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing.

In order to understand Google's use of Data, consult their partner policy and their Business Data page.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:
Stripe, Inc.

Stripe

Company: Stripe, Inc. +5

Place of processing: United States +8

Personal Data processed: billing address +8

Stripe is a payment service provided by Stripe, Inc., Stripe Payments Europe, Limited, Stripe Brasil Soluções de Pagamento - Instituição de Pagamento Ltda., Stripe Payments Canada, Ltd., Stripe India Private Ltd. or by Stripe Japan KK, depending on how the Owner manages the Data processing.

Personal Data processed:
  • billing address
  • email address
  • first name
  • last name
  • payment info
  • purchase history
  • Trackers
  • Usage Data
  • various types of Data as specified in the privacy policy of the service
Service provided by:
Trackers duration:
  • 1: indefinite
  • __Host-LinkSession: 2 years
  • __stripe_mid: 1 year
  • __stripe_sid: 30 minutes
  • _mf: indefinite
  • dashboard.banner-dismissals: duration of the session
  • link.auth_session_client_secret: duration of the session
  • m: 2 years
  • pay_sid: 1 year
Google LLC

Google reCAPTCHA

Company: Google LLC +1

Place of processing: United States +1

Personal Data processed: answers to questions +8

Google reCAPTCHA is a spam protection service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing.

Personal Data processed:
  • answers to questions
  • clicks
  • keypress events
  • motion sensor events
  • mouse movements
  • scroll position
  • touch events
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • _GRECAPTCHA: duration of the session
  • rc::a: indefinite
  • rc::b: duration of the session
  • rc::c: duration of the session
  • rc::f: indefinite

Functionality

This Application uses Trackers to enable basic interactions and functionalities, allowing Users to access selected features of the Service and facilitating the User's communication with the Owner.

Trackers managed directly by the Owner

this Application

Contact form

Company: this Application

Personal Data processed: city +23

By filling in the contact form with their Data, the User authorizes this Application to use these details to reply to requests for information, quotes or any other kind of request as indicated by the form’s header.

Personal Data processed:
  • city
  • company name
  • country
  • county
  • date of birth
  • email address
  • fax number
  • field of activity
  • first name
  • gender
  • last name
  • number of employees
  • phone number
  • physical address
  • profession
  • state
  • Tax ID
  • Trackers
  • Usage Data
  • User ID
  • various types of Data
  • VAT Number
  • website
  • ZIP/Postal code
Service provided by:
  • this Application

Trackers managed by third parties

Mailing list or newsletter

Personal Data processed: city +16

By registering on the mailing list or for the newsletter, the User’s email address will be added to the contact list of those who may receive email messages containing information of commercial or promotional nature concerning this Application. Your email address might also be added to this list as a result of signing up to this Application or after making a purchase.

Personal Data processed:
  • city
  • company name
  • country
  • county
  • date of birth
  • email address
  • first name
  • gender
  • last name
  • phone number
  • physical address
  • profession
  • state
  • Trackers
  • Usage Data
  • website
  • ZIP/Postal code
 HubSpot, Inc.

HubSpot Chat

Company: HubSpot, Inc. +14

Place of processing: United States +14

Personal Data processed: answers to questions +32

HubSpot Chat is a service for interacting with the HubSpot live chat platform provided by HubSpot, Inc., HubSpot Germany GmbH, HubSpot Ireland Ltd, HubSpot Australia Pty. Ltd., HubSpot Asia Pte. Ltd., HubSpot Japan KK, HubSpot Latin America, S.A.S., HubSpot Sweden, HubSpot France S.A.S., HubSpot UK Holdings Ltd., HubSpot Belgium NV, HubSpot Canada Inc., HubSpot Spain, S.L., HubSpot Netherlands B.V. or by HubSpot India Private Limited, depending on how the Owner manages the Data processing.

Personal Data processed:
  • answers to questions
  • browsing history
  • city
  • clicks
  • company name
  • contents of the email or message
  • country
  • Data communicated while using the service
  • device information
  • email address
  • fax number
  • first name
  • industry
  • IP address
  • job title
  • language
  • last name
  • number of sessions
  • page views
  • phone number
  • physical address
  • prefix
  • referral URL
  • search history
  • session duration
  • state
  • time the message was received
  • Trackers
  • Usage Data
  • user content
  • User ID
  • website
  • ZIP/Postal code
Service provided by:
Trackers duration:
  • __hmpl: duration of the session
  • hs-messages-hide-welcome-message: 1 day
  • hs-messages-is-open: 30 minutes
  • hublytics_events_53: duration of the session
  • messagesUtk: 7 months
Google LLC

Google Meet

Company: Google LLC +1

Place of processing: United States +1

Personal Data processed: company name +9

Google Meet is a web conferencing management service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing.

Personal Data processed:
  • company name
  • Data communicated while using the service
  • email address
  • first name
  • last name
  • phone number
  • physical address
  • profession
  • Trackers
  • Usage Data
Service provided by:
Google LLC

Google OAuth

Company: Google LLC +1

Place of processing: United States +1

Personal Data processed: Trackers +2

Google OAuth is a registration and authentication service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing, and is connected to the Google network.

Personal Data processed:
  • Trackers
  • Usage Data
  • various types of Data as specified in the privacy policy of the service
Service provided by:

Experience

This Application uses Trackers to improve the quality of the user experience and enable interactions with external content, networks and platforms.

Trackers managed by third parties

Google LLC

Google Fonts

Company: Google LLC +1

Place of processing: United States +1

Personal Data processed: Trackers +1

Google Fonts is a typeface visualization service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing, that allows this Application to incorporate content of this kind on its pages.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:
Google LLC

Google Maps widget

Company: Google LLC +1

Place of processing: United States +1

Personal Data processed: Trackers +1

Google Maps is a maps visualization service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing, that allows this Application to incorporate content of this kind on its pages.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:

Vimeo video

Personal Data processed: Trackers +1

Vimeo is a video content visualization service provided by @{replacement missing: en.privacy_policy_page.interpolation.replacement missing: en.service_provider} that allows this Application to incorporate content of this kind on its pages.

Personal Data processed:
  • Trackers
  • Usage Data
Trackers duration:
  • player: 1 year
  • sync_active: duration of the session
  • vuid: 2 years

Measurement

This Application uses Trackers to measure traffic and analyze User behavior to improve the Service.

Trackers managed by third parties

Google LLC

Google Analytics Advertising Reporting Features

Company: Google LLC +1

Place of processing: United States +1

Personal Data processed: Trackers +2

Google Analytics on this Application has Advertising Reporting Features activated, which collects additional information from the DoubleClick cookie (web activity) and from device advertising IDs (app activity). It allows the Owner to analyze specific behavior and interests Data (traffic Data and Users' ads interaction Data) and, if enabled, demographic Data (information about the age and gender).

Users can opt out of Google's use of cookies by visiting Google's Ads Settings.

In order to understand Google's use of Data, consult their partner policy and their Business Data page.

Personal Data processed:
  • Trackers
  • unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)
  • various types of Data as specified in the privacy policy of the service
Service provided by:
Trackers duration:
  • IDE: 2 years
  • _gcl_*: 3 months
  • test_cookie: 15 minutes
Google LLC

Google Analytics Demographics and Interests reports

Company: Google LLC +1

Place of processing: United States +1

Personal Data processed: Trackers +1

Google Analytics Demographics and Interests reports is a Google Advertising Reporting feature that makes available demographic and interests Data inside Google Analytics for this Application (demographics means age and gender Data).

Users can opt out of Google's use of cookies by visiting Google's Ads Settings.

Personal Data processed:
  • Trackers
  • unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)
Service provided by:
Trackers duration:
  • IDE: 2 years
  • _gcl_*: 3 months
  • test_cookie: 15 minutes
Google LLC

Google Analytics for Firebase (for apps)

Company: Google LLC +1

Place of processing: United States +1

Personal Data processed: Application opens +12

Google Analytics for Firebase (for apps) or Firebase Analytics is an analytics service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing. In order to understand Google's use of Data, consult Google's partner policy.

Firebase Analytics may share Data with other tools provided by Firebase, such as Crash Reporting, Authentication, Remote Config or Notifications. The User may check this privacy policy to find a detailed explanation about the other tools used by the Owner.

This Application uses identifiers for mobile devices and technologies similar to cookies to run the Firebase Analytics service.

Users may opt-out of certain Firebase features through applicable device settings, such as the device advertising settings for mobile phones or by following the instructions in other Firebase related sections of this privacy policy, if available.

Personal Data processed:
  • Application opens
  • Application updates
  • device information
  • geography/region
  • in-app purchases
  • launches
  • number of sessions
  • number of Users
  • operating systems
  • session duration
  • Trackers
  • unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)
  • Usage Data
Service provided by:
Google LLC

Google Analytics 4

Company: Google LLC +1

Place of processing: United States +1

Personal Data processed: number of Users +3

Google Analytics 4 is a web analysis service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing, (“Google”). Google utilizes the Data collected to track and examine the use of this Application, to prepare reports on its activities and share them with other Google services. Google may use the Data collected to contextualize and personalize the ads of its own advertising network. In Google Analytics 4, IP addresses are used at collection time and then discarded before Data is logged in any data center or server. Users can learn more by consulting Google’s official documentation.

In order to understand Google's use of Data, consult their partner policy and their Business Data page.

Personal Data processed:
  • number of Users
  • session statistics
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • _ga: 2 years
  • _ga_*: 2 years
Google LLC

Google Analytics Granular location and device data collection

Company: Google LLC +1

Place of processing: United States +1

Personal Data processed: browser information +6

Google Analytics on this Application has granular data collection activated which collects location and device data on a per-region basis. It allows the Owner to create and analyze User reports that rely on those metrics.

Personal Data processed:
  • browser information
  • city
  • device information
  • number of Users
  • session statistics
  • Trackers
  • Usage Data
Service provided by:
 HubSpot, Inc.

HubSpot Analytics

Company: HubSpot, Inc. +14

Place of processing: United States +14

Personal Data processed: Trackers +1

HubSpot Analytics is an analytics service provided by HubSpot, Inc.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • __hmpl: duration of the session
  • __hs_gpc_banner_dismiss: 6 months
  • __hssc: 30 minutes
  • __hssrc: duration of the session
  • __hstc: 2 years
  • hublytics_events_53: duration of the session
  • hubspotutk: 2 years
  • messagesUtk: 2 years
Content Square Inc

Contentsquare

Company: Content Square Inc +1

Place of processing: United States +1

Personal Data processed: clicks +5

Contentsquare is an analytics service provided by Content Square Inc or by Content Square Ltd, depending on how the Owner manages the Data processing, that gives the Owner insight into the use of this Application by Users.

Personal Data processed:
  • clicks
  • mouse movements
  • scroll-to-page interactions
  • time zone
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • _cs_c: 2 years
  • _cs_cvars: indefinite
  • _cs_ex: 1 month
  • _cs_id: 2 years
  • _cs_mk_aa: 30 minutes
  • _cs_mk_ga: 30 minutes
  • _cs_optout: 2 years
  • _cs_rl_*: 2 years
  • _cs_s: 30 minutes
Microsoft Corporation

Microsoft Clarity

Company: Microsoft Corporation

Place of processing: United States +14

Personal Data processed: clicks +14

Microsoft Clarity is a session recording and heat mapping service provided by Microsoft Corporation. Microsoft processes or receives Personal Data via Microsoft Clarity, which in turn may be used for any purpose in accordance with the Microsoft Privacy Statement, including improving and providing Microsoft Advertising.

Personal Data processed:
  • clicks
  • country
  • custom events
  • device information
  • diagnostic events
  • interaction events
  • layout details
  • mouse movements
  • page events
  • positional information
  • scroll-to-page interactions
  • session duration
  • time zone
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • ANONCHK: 10 minutes
  • CLID: 1 year
  • MR: 7 days
  • MUID: 1 year
  • SM: duration of the session
  • _clck: 1 year
  • _clsk: 1 day
  • _cltk: indefinite

Marketing

This Application uses Trackers to deliver personalized ads or marketing content, and to measure their performance.

Trackers managed by third parties

Google LLC

Google Ad Manager

Company: Google LLC +1

Place of processing: United States +1

Personal Data processed: Trackers +1

Google Ad Manager is an advertising service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing, that allows the Owner to run advertising campaigns in conjunction with external advertising networks that the Owner, unless otherwise specified in this document, has no direct relationship with. This service uses the “DoubleClick” Cookie, which tracks use of this Application and User behavior concerning ads, products and services offered.  

Users may decide to disable all the DoubleClick Cookies by going to: Google Ad Settings.

In order to understand Google's use of Data, consult their partner policy and their Business Data page.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • Conversion: 3 months
  • DSID: 14 days
  • FCNEC: 1 year
  • FLC: 10 seconds
  • FPAU: 3 months
  • FPGCLAW: 3 months
  • FPGCLDC: 3 months
  • FPGCLGB: 3 months
  • GCL_AW_P: 3 months
  • GED_PLAYLIST_ACTIVITY: duration of the session
  • IDE: 2 years
  • NID: 6 months
  • RUL: 1 year
  • __gads: 2 years
  • __gpi: 2 years
  • __gpi_optout: 2 years
  • __gsas: 2 years
  • _gac_<wpid>: 3 months
  • _gac_gb_<wpid>: 3 months
  • _gcl_ag: 3 months
  • _gcl_au: 3 months
  • _gcl_aw: 3 months
  • _gcl_dc: 3 months
  • _gcl_gb: 3 months
  • _gcl_gf: 3 months
  • _gcl_gs: 3 months
  • _gcl_ha: 3 months
  • ar_debug: 3 months
  • id: 2 years
  • receive-cookie-deprecation: 6 months
  • test_cookie: 15 minutes
Google LLC

Google Ads conversion tracking

Company: Google LLC +1

Place of processing: United States +1

Personal Data processed: Trackers +1

Google Ads conversion tracking is an analytics service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing, that connects data from the Google Ads advertising network with actions performed on this Application.

In order to understand Google's use of Data, consult their partner policy and their Business Data page.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • IDE: 2 years
  • test_cookie: 15 minutes
Google LLC

Google Ads enhanced conversions

Company: Google LLC +1

Place of processing: United States +1

Personal Data processed: address +12

Google Ads enhanced conversions is an advertising service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing, that allows the Owner to send hashed first-party conversion Data to Google in order to improve conversion measurements.

Personal Data processed:
  • address
  • answers to questions
  • city
  • contact details
  • country
  • Data communicated while using the service
  • date of birth
  • email address
  • first name
  • last name
  • phone number
  • Trackers
  • ZIP/Postal code
Service provided by:
Google LLC

Google AdSense

Company: Google LLC +1

Place of processing: United States +1

Personal Data processed: Trackers +1

Google AdSense is an advertising service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing. This service uses the “DoubleClick” Cookie, which tracks use of this Application and User behavior concerning ads, products and services offered. Users may decide to disable all the DoubleClick Cookies by going to: Google Ad Settings.

In order to understand Google's use of Data, consult their partner policy and their Business Data page.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • Conversion: 3 months
  • DSID: 14 days
  • FCNEC: 1 year
  • FLC: 10 seconds
  • FPAU: 3 months
  • FPGCLAW: 3 months
  • FPGCLDC: 3 months
  • FPGCLGB: 3 months
  • GCL_AW_P: 3 months
  • GED_PLAYLIST_ACTIVITY: duration of the session
  • IDE: 2 years
  • NID: 6 months
  • RUL: 1 year
  • __gads: 2 years
  • __gpi: 2 years
  • __gpi_optout: 2 years
  • __gsas: 2 years
  • _gac_<wpid>: 3 months
  • _gac_gb_<wpid>: 3 months
  • _gcl_ag: 3 months
  • _gcl_au: 3 months
  • _gcl_aw: 3 months
  • _gcl_dc: 3 months
  • _gcl_gb: 3 months
  • _gcl_gf: 3 months
  • _gcl_gs: 3 months
  • _gcl_ha: 3 months
  • ar_debug: 3 months
  • id: 2 years
  • receive-cookie-deprecation: 6 months
  • test_cookie: 15 minutes
Google LLC

Google Ads Similar audiences

Company: Google LLC +1

Place of processing: United States +1

Personal Data processed: Trackers +1

Similar audiences is an advertising and behavioral targeting service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing, that uses Data from Google Ads Remarketing in order to display ads to Users with similar behavior to Users who are already on the remarketing list due to their past use of this Application. On the basis of this Data, personalized ads will be shown to Users suggested by Google Ads Similar audiences.

Users who don't want to be included in Similar audiences can opt out and disable the use of advertising Trackers by going to: Google Ad Settings.

In order to understand Google's use of Data, consult their partner policy and their Business Data page.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • Conversion: 3 months
  • DSID: 14 days
  • FCNEC: 1 year
  • FLC: 10 seconds
  • FPAU: 3 months
  • FPGCLAW: 3 months
  • FPGCLDC: 3 months
  • FPGCLGB: 3 months
  • GCL_AW_P: 3 months
  • GED_PLAYLIST_ACTIVITY: duration of the session
  • IDE: 2 years
  • NID: 6 months
  • RUL: 1 year
  • __gads: 2 years
  • __gpi: 2 years
  • __gpi_optout: 2 years
  • __gsas: 2 years
  • _gac_<wpid>: 3 months
  • _gac_gb_<wpid>: 3 months
  • _gcl_ag: 3 months
  • _gcl_au: 3 months
  • _gcl_aw: 3 months
  • _gcl_dc: 3 months
  • _gcl_gb: 3 months
  • _gcl_gf: 3 months
  • _gcl_gs: 3 months
  • _gcl_ha: 3 months
  • ar_debug: 3 months
  • id: 2 years
  • receive-cookie-deprecation: 6 months
  • test_cookie: 15 minutes
Google LLC

Google Campaign Manager 360

Company: Google LLC +1

Place of processing: United States +1

Personal Data processed: geographic position +2

Google Campaign Manager 360 is an advertising service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing, that allows the Owner to run advertising campaigns in conjunction with external advertising networks that the Owner, unless otherwise specified in this document, has no direct relationship with. Google Campaign Manager 360 also allows the Owner to measure the campaign's performance, to set up placements, ads, and creatives, and to verify tag implementations (such as errors in the ad's formatting). This Application is collecting and transmitting Data from the User through Google Campaign Manager 360 to media buyers bidding to purchase its inventory. These buyers may collect and store such Data and use such Data for retargeting or other advertising purposes.

Users may decide to disable all the ad personalization Trackers by going to: Google Ad Settings.

In order to understand Google's use of Data, consult their partner policy and their Business Data page.

Personal Data processed:
  • geographic position
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • Conversion: 3 months
  • DSID: 14 days
  • FCNEC: 1 year
  • FLC: 10 seconds
  • FPAU: 3 months
  • FPGCLAW: 3 months
  • FPGCLDC: 3 months
  • FPGCLGB: 3 months
  • GCL_AW_P: 3 months
  • GED_PLAYLIST_ACTIVITY: duration of the session
  • IDE: 2 years
  • NID: 6 months
  • RUL: 1 year
  • __gads: 2 years
  • __gpi: 2 years
  • __gpi_optout: 2 years
  • __gsas: 2 years
  • _gac_<wpid>: 3 months
  • _gac_gb_<wpid>: 3 months
  • _gcl_ag: 3 months
  • _gcl_au: 3 months
  • _gcl_aw: 3 months
  • _gcl_dc: 3 months
  • _gcl_gb: 3 months
  • _gcl_gf: 3 months
  • _gcl_gs: 3 months
  • _gcl_ha: 3 months
  • ar_debug: 3 months
  • id: 2 years
  • receive-cookie-deprecation: 6 months
  • test_cookie: 15 minutes
Google LLC

Google Conversion linker

Company: Google LLC +1

Place of processing: United States +1

Personal Data processed: Trackers +1

Google Conversion linker is an analytics service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing, that connects Data from the Google advertising services with actions performed on this Application. Depending on the setup of the service, such Data might also be used for retargeting purposes.

In order to understand Google's use of Data, consult Google's partner policy.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:
Google LLC

Google Search Ads 360

Company: Google LLC +1

Place of processing: United States +1

Personal Data processed: clicks +3

Google Search Ads 360 is an advertising service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing, that allows the Owner to manage and plan search advertising campaigns. This includes displaying ads to the right targeted audience, bidding through automated decision-making tools (called "automated bidding") and measuring the campaign's performance. Users may decide to disable the ad personalization Trackers by going to: Google Ad Settings.

In order to understand Google's use of Data, consult their partner policy and their Business Data page.

Personal Data processed:
  • clicks
  • device information
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • AID: 2 years
  • ANID: 3 years
  • DSID: 14 days
  • FLC: 10 seconds
  • IDE: 3 years
  • aboutads_sessNNN: 30 minutes
  • id: 3 years
  • pm_sess: 30 minutes
  • pm_sess_NNN: 30 minutes
  • test_cookie: 15 minutes
Meta Platforms, Inc.

Meta ads conversion tracking (Meta pixel)

Company: Meta Platforms, Inc. +1

Place of processing: United States +1

Personal Data processed: Trackers +1

Meta ads conversion tracking (Meta pixel) is an analytics service provided by Meta Platforms, Inc. or by Meta Platforms Ireland Limited, depending on how the Owner manages the Data processing, that connects data from the Meta Audience Network with actions performed on this Application. The Meta pixel tracks conversions that can be attributed to ads on Facebook, Instagram and Meta Audience Network.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • _fbc: 3 months
  • _fbp: 3 months
  • fr: 3 months
  • lastExternalReferrer: duration of the session
  • lastExternalReferrerTime: duration of the session
Meta Platforms, Inc.

Meta Audience Network

Company: Meta Platforms, Inc. +1

Place of processing: United States +1

Personal Data processed: Trackers +2

Meta Audience Network is an advertising service provided by Meta Platforms, Inc. or by Meta Platforms Ireland Limited, depending on how the Owner manages the Data processing, In order to understand Meta's use of Data, consult Meta's data policy.

This Application may use identifiers for mobile devices (including Android Advertising ID or Advertising Identifier for iOS, respectively) and technologies similar to cookies to run the Meta Audience Network service. One of the ways Audience Network shows ads is by using the User's ad preferences. The User can control this in the Facebook ad settings.

Users may opt-out of certain Audience Network targeting through applicable device settings, such as the device advertising settings for mobile phones or by following the instructions in other Audience Network related sections of this privacy policy, if available.

Personal Data processed:
  • Trackers
  • unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)
  • Usage Data
Service provided by:
Trackers duration:
  • lastExternalReferrer: duration of the session
  • lastExternalReferrerTime: duration of the session
Meta Platforms, Inc.

Meta Lookalike Audience

Company: Meta Platforms, Inc. +1

Place of processing: United States +1

Personal Data processed: Trackers +1

Meta Lookalike Audience is an advertising and behavioral targeting service provided by Meta Platforms, Inc. or by Meta Platforms Ireland Limited, depending on how the Owner manages the Data processing, that uses Data collected through Meta's Custom Audience in order to display ads to Users with similar behavior to Users who are already in a Custom Audience list on the basis of their past use of this Application or engagement with relevant content across Meta's apps and services. On the basis of these Data, personalized ads will be shown to Users suggested by Meta Lookalike Audience.

Users can opt out of Meta's use of Trackers for ads personalization by visiting this opt-out page.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • _fbp: 3 months
  • lastExternalReferrer: duration of the session
  • lastExternalReferrerTime: duration of the session
LinkedIn Ireland Unlimited Company

LinkedIn Ads

Company: LinkedIn Ireland Unlimited Company +1

Place of processing: Ireland +1

Personal Data processed: Trackers +1

LinkedIn Ads is an advertising service provided by LinkedIn Ireland Unlimited Company or by LinkedIn Corporation, depending on how the Owner manages the Data processing.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • GAID: indefinite
  • IDFA: indefinite
  • UserMatchHistory: 1 month
  • _gcl_*: 3 months
  • _guid: 3 months
  • aam_uuid: 1 month
  • li_fat_id: 1 month
  • li_giant: 7 days
  • li_sugr: 3 months
  • lms_ads: 1 month
  • oribi_cookie_test: duration of the session
  • oribi_session: 2 hours
  • oribi_user_guid: 7 months
LinkedIn Corporation

LinkedIn conversion tracking (LinkedIn Insight Tag)

Company: LinkedIn Corporation

Place of processing: United States

Personal Data processed: device information +2

LinkedIn conversion tracking (LinkedIn Insight Tag) is an analytics and behavioral targeting service provided by LinkedIn Corporation that connects data from the LinkedIn advertising network with actions performed on this Application. The LinkedIn Insight Tag tracks conversions that can be attributed to LinkedIn ads and enables to target groups of Users on the base of their past use of this Application.

Users may opt out of behavioral targeting features through their device settings, their LinkedIn account settings or by visiting the AdChoices opt-out page.

Personal Data processed:
  • device information
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • AnalyticsSyncHistory: 1 month
  • JSESSIONID: duration of the session
  • UserMatchHistory: 1 month
  • bcookie: 1 year
  • bscookie: 1 year
  • lang: duration of the session
  • li_gc: 7 months
  • lidc: 1 day
  • lms_ads: 1 month
  • lms_analytics: 1 month
  • sdui_ver: 1 day
LinkedIn Corporation

LinkedIn Predictive Audiences

Company: LinkedIn Corporation +1

Place of processing: United States +1

Personal Data processed: city +14

LinkedIn Predictive Audiences is an advertising service provided by LinkedIn Corporation or by LinkedIn Ireland Unlimited Company, depending on how the Owner manages the Data processing, that allows the Owner to expand the available target audience by finding new Users with similar characteristics to existing Users.

Users can opt out of LinkedIn's use of Trackers for ads personalization by adjusting their LinkedIn Ads settings.

Personal Data processed:
  • city
  • company name
  • company size
  • education history
  • email address
  • first name
  • gender
  • geography/region
  • interests
  • job position
  • last name
  • phone number
  • Trackers
  • unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)
  • Usage Data
Service provided by:
Trackers duration:
  • UserMatchHistory: 1 month
  • li_fat_id: 1 month
  • li_gc: 7 months
  • li_giant: 7 days
  • li_sugr: 3 months
  • lms_ads: 1 month
  • sdui_ver: 1 day
LinkedIn Corporation

LinkedIn Audience Expansion

Company: LinkedIn Corporation +1

Place of processing: United States +1

Personal Data processed: city +14

LinkedIn Audience Expansion is an advertising service provided by LinkedIn Corporation or by LinkedIn Ireland Unlimited Company, depending on how the Owner manages the Data processing, that allows the Owner to expand the available target audience by finding Users who have interests, demographics or online behaviour similar to an existing audience selected by the Owner. Users can opt out of LinkedIn's use of personalized advertising by visiting LinkedIn's Ads Settings.

Personal Data processed:
  • city
  • company name
  • company size
  • education history
  • email address
  • first name
  • gender
  • geography/region
  • interests
  • job position
  • last name
  • phone number
  • Trackers
  • unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)
  • Usage Data
Service provided by:
Trackers duration:
  • LinkedIn Audience Expansion: 1 month
  • li_fat_id: 1 month
  • li_gc: 7 months
  • li_giant: 7 days
  • li_sugr: 3 months
  • lms_ads: 1 month
  • sdui_ver: 1 day
TikTok Inc.

TikTok conversion tracking (TikTok Pixel)

Company: TikTok Inc. +3

Place of processing: United States +3

Personal Data processed: device information +3

TikTok conversion tracking (TikTok Pixel) is an analytics and behavioral targeting service provided by TikTok Inc., TikTok Information Technologies UK Limited , TikTok Technology Limited or by TikTok Pte. Ltd., depending on how the Owner manages the Data processing, that connects data from the TikTok advertising network with actions performed on this Application. The TikTok pixel tracks conversions that can be attributed to TikTok ads and enables to target groups of Users on the base of their past use of this Application.

Personal Data processed:
  • device information
  • Trackers
  • unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)
  • Usage Data
Service provided by:
Trackers duration:
  • _tt_enable_cookie: 2 years
  • _ttp: 2 years
  • tt_appInfo: indefinite
  • tt_pixel_session_index: indefinite
  • tt_sessionId: indefinite
NextRoll, Inc.

NextRoll

Company: NextRoll, Inc.

Place of processing: United States +1

Personal Data processed: device information +4

NextRoll is an advertising service provided by NextRoll, Inc. NextRoll, Inc. performs a hash of the User’s email address in order to serve targeted advertising to other devices connected to them (i.e. cross-device tracking).

Personal Data processed:
  • device information
  • purchase history
  • Trackers
  • unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)
  • Usage Data
Service provided by:
Trackers duration:
  • __adroll: 14 hours
  • __adroll_bounce_closed: 2 years
  • __adroll_bounced3: 3 months
  • __adroll_consent_data: indefinite
  • __adroll_consent_params: duration of the session
  • __adroll_fpc: 2 years
  • __adroll_load_stats: 1 month
  • __adroll_shared: 2 years
  • __adroll_tcf_banner_seen: indefinite
Google LLC

Google Ads Customer Match

Company: Google LLC +1

Place of processing: United States +1

Personal Data processed: country +8

Google Ads Customer Match is an advertising service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing, that allows matching Data that Users have shared with the Owner to existing Google accounts in order to target them or similar Users with personalized ads. Users can opt out of Google's use of personalized advertising by visiting Google's Ads Settings.

In order to understand Google's use of Data, consult their partner policy and their Business Data page.

Personal Data processed:
  • country
  • email address
  • first name
  • last name
  • phone number
  • Trackers
  • unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)
  • User ID
  • ZIP/Postal code
Service provided by:
ZenLeads Inc. d/b/a Apollo.io

Apollo.io

Company: ZenLeads Inc. d/b/a Apollo.io

Place of processing: United States

Personal Data processed: address +11

Apollo.io is a User database management service provided by ZenLeads Inc. d/b/a Apollo.io that manages sales processes.

Personal Data processed:
  • address
  • company name
  • contact details
  • date of the message
  • email opens
  • industry
  • name
  • time the message was received
  • time the message was sent
  • Trackers
  • video recordings
  • voice or sound recordings
Service provided by:
 HubSpot, Inc.

HubSpot CRM

Company: HubSpot, Inc. +14

Place of processing: United States +14

Personal Data processed: company name +14

HubSpot CRM is a User database management service provided by HubSpot, Inc., HubSpot Germany GmbH, HubSpot Ireland Ltd, HubSpot Australia Pty. Ltd., HubSpot Asia Pte. Ltd., HubSpot Japan KK, HubSpot Latin America, S.A.S., HubSpot Sweden, HubSpot France S.A.S., HubSpot UK Holdings Ltd., HubSpot Belgium NV, HubSpot Canada Inc., HubSpot Spain, S.L., HubSpot Netherlands B.V. or by HubSpot India Private Limited, depending on how the Owner manages the Data processing.

Personal Data processed:
  • company name
  • country
  • Current City
  • email address
  • first name
  • gender
  • last name
  • phone number
  • physical address
  • profession
  • purchase history
  • Trackers
  • Usage Data
  • username
  • various types of Data as specified in the privacy policy of the service
Service provided by:
Trackers duration:
  • __hmpl: duration of the session
  • __hs_gpc_banner_dismiss: 6 months
  • __hssc: 30 minutes
  • __hssrc: duration of the session
  • __hstc: 2 months
  • hublytics_events_53: duration of the session
  • hubspotutk: 2 months
  • messagesUtk: 2 months
 TikTok Information Technologies UK Limited

TikTok Remarketing

Company: TikTok Information Technologies UK Limited +4

Place of processing: United Kingdom +4

Personal Data processed: device information +3

TikTok Remarketing is a remarketing and behavioral targeting service provided by TikTok Information Technologies UK Limited , TikTok Inc., Bytedance, TikTok Technology Limited or by TikTok Pte. Ltd., depending on how the Owner manages the Data processing, that connects the activity of this Application with the TikTok advertising network.

Personal Data processed:
  • device information
  • Trackers
  • unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)
  • Usage Data
Service provided by:
Trackers duration:
  • _tt_enable_cookie: 2 years
  • _ttp: 2 years
  • tt_appInfo: indefinite
  • tt_pixel_session_index: indefinite
  • tt_sessionId: indefinite
Google LLC

Google Ads Remarketing

Company: Google LLC +1

Place of processing: United States +1

Personal Data processed: Trackers +1

Google Ads Remarketing is a remarketing and behavioral targeting service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing, that connects the activity of this Application with the Google Ads advertising network and the DoubleClick Cookie.

In order to understand Google's use of Data, consult Google's partner policy.

Users can opt out of Google's use of Trackers for ads personalization by visiting Google's Ads Settings.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • Conversion: 3 months
  • DSID: 14 days
  • FCNEC: 1 year
  • FLC: 10 seconds
  • FPAU: 3 months
  • FPGCLAW: 3 months
  • FPGCLDC: 3 months
  • FPGCLGB: 3 months
  • GCL_AW_P: 3 months
  • GED_PLAYLIST_ACTIVITY: duration of the session
  • IDE: 2 years
  • NID: 6 months
  • RUL: 1 year
  • __gads: 2 years
  • __gpi: 2 years
  • __gpi_optout: 2 years
  • __gsas: 2 years
  • _gac_<wpid>: 3 months
  • _gac_gb_<wpid>: 3 months
  • _gcl_ag: 3 months
  • _gcl_au: 3 months
  • _gcl_aw: 3 months
  • _gcl_dc: 3 months
  • _gcl_gb: 3 months
  • _gcl_gf: 3 months
  • _gcl_gs: 3 months
  • _gcl_ha: 3 months
  • ar_debug: 3 months
  • id: 2 years
  • receive-cookie-deprecation: 6 months
  • test_cookie: 15 minutes
Sendgrid

Sendgrid

Company: Sendgrid

Place of processing: United States

Personal Data processed: company name +11

Sendgrid is an email address management and message sending service provided by Sendgrid Inc.

Personal Data processed:
  • company name
  • country
  • date of birth
  • email address
  • first name
  • gender
  • last name
  • phone number
  • physical address
  • Trackers
  • Usage Data
  • username
Service provided by:

How to manage preferences on this Application

Users can set or update their preferences via the relevant privacy choices panel available on this Application.

With regard to any third-party Trackers, Users can manage their preferences via the related opt-out link (where provided), by using the means indicated in the third party's privacy policy, or by contacting the third party.

How to control or delete Cookies and similar technologies via your device settings

Users may use their own browser settings to:

  • See what Cookies or other similar technologies have been set on the device;
  • Block Cookies or similar technologies;
  • Clear Cookies or similar technologies from the browser.

The browser settings, however, do not allow granular control of consent by category.

Users can, for example, find information about how to manage Cookies in the most commonly used browsers at the following addresses:

Users may also manage certain categories of Trackers used on mobile apps by opting out through relevant device settings such as the device advertising settings for mobile devices, or tracking settings in general (Users may open the device settings and look for the relevant setting).

How to opt out of interest-based advertising

Notwithstanding the above, Users may follow the instructions provided by YourOnlineChoices (EU and UK), the Network Advertising Initiative (US) and the Digital Advertising Alliance (US), DAAC (Canada), DDAI (Japan) or other similar services. Such initiatives allow Users to select their tracking preferences for most of the advertising tools. The Owner thus recommends that Users make use of these resources in addition to the information provided in this document.

The Digital Advertising Alliance offers an application called AppChoices that helps Users to control interest-based advertising on mobile apps.

Consequences of denying the use of Trackers

Users are free to decide whether or not to allow the use of Trackers. However, please note that Trackers help this Application to provide a better experience and advanced functionalities to Users (in line with the purposes outlined in this document). Therefore, if the User chooses to block the use of Trackers, the Owner may be unable to provide related features.