Personal Data collected for the following purposes and using the following services:

• • Analytics

    • Google Analytics and Google Ads conversion tracking

      Personal Data: Cookies; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: address; company name; country; email address; first name; last name; phone number; profession; ZIP/Postal code

    • Mailing list or newsletter

      Personal Data: company name; Cookies; country; email address; first name; last name; profession; Usage Data

  • Content performance and features testing (A/B testing)

    • Google Optimize

      Personal Data: Cookies; Usage Data

  • Displaying content from external platforms

    • YouTube video widget and Google Maps widget

      Personal Data: Cookies; Usage Data

  • Hosting and backend infrastructure

    • Amazon Web Services (AWS)

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Interaction with external social networks and platforms

    • Twitter Tweet button and social widgets

      Personal Data: Cookies; Usage Data

  • Interaction with live chat platforms

    • LiveChat Widget

      Personal Data: Cookies; Usage Data

  • Location-based interactions

    • Geolocation

      Personal Data: geographic position

  • Managing contacts and sending messages

    • Marketo Email Marketing

      Personal Data: company name; country; email address; first name; last name; various types of Data

  • Remarketing and behavioral targeting

    • Google Ads Remarketing

      Personal Data: Cookies; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

  • User database management

    • Marketo Lead Generation

      Personal Data: email address; various types of Data as specified in the privacy policy of the service

Further information about Personal Data

• • Analysis and predictions based on the User’s Data (“profiling”)

    The Owner may use the Personal and Usage Data collected through this Website to create or update User profiles. This type of Data processing allows the Owner to evaluate User choices, preferences and behaviour for the purposes outlined in the respective section of this document.
    User profiles can also be created through the use of automated tools like algorithms, which can also be provided by third parties.
    The User always has a right to object to this kind of profiling activity. To find out more about the User's rights and how to exercise them, the User is invited to consult the section of this document outlining the rights of the User.

Contact information

• • Owner and Data Controller

    Magnolia International Ltd., Oslo-Strasse 2, 4142 Münchenstein, Switzerland

    Owner contact email: privacy@magnolia-cms.com