Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta ads conversion tracking (Meta pixel) and Google Ads conversion tracking

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics (Universal Analytics) and Meta Events Manager

      Personal Data: Trackers; Usage Data

    • Google Analytics 4

      Personal Data: Trackers

  • Contacting the User

    • Contact form

      Personal Data: email address; first name; last name; phone number; Trackers

  • Displaying content from external platforms

    • Google Fonts, Font Awesome and Google Maps widget

      Personal Data: Trackers; Usage Data

  • SPAM protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Trackers

  • Traffic optimization and distribution

    • Fastly CDN

      Personal Data: Usage Data

    • Cloudflare

      Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may follow the instructions provided by YourOnlineChoices (EU), the Network Advertising Initiative (US) and the Digital Advertising Alliance (US), DAAC (Canada), DDAI (Japan) or other similar initiatives. Such initiatives allow Users to select their tracking preferences for most of the advertising tools. The Owner thus recommends that Users make use of these resources in addition to the information provided in this document.

The Digital Advertising Alliance offers an application called AppChoices that helps Users to control interest-based advertising on mobile apps.

Users may also opt out of certain advertising features through applicable device settings, such as the device advertising settings for mobile phones or ads settings in general.

Further information about the processing of Personal Data

• • Protected Health Information (PHI) and HIPAA Compliance

    Protected Health Information (PHI) & HIPAA Compliance
    We are committed to protecting your Protected Health Information (PHI) in compliance with the Health Insurance Portability and Accountability Act (HIPAA).
    
    How PHI is Handled
    We may collect and use PHI for treatment, payment, and healthcare operations in accordance with HIPAA.
    
    We maintain safeguards to ensure the security and confidentiality of PHI.
    Patients have the right to request access, corrections, or restrictions on their PHI and to file a complaint if they believe their rights have been violated.
    
    Notice of Privacy Practices (NPP)
    As a healthcare provider, we are required under HIPAA to provide a Notice of Privacy Practices (NPP) that explains how we collect, use, disclose, and protect your PHI.
    
    Our NPP describes your rights under HIPAA and how your health information may be shared for treatment, payment, and healthcare operations.
    
    To review our full Notice of Privacy Practices, please visit: Notice of Privacy Practices.

Contact information

• • Owner and Data Controller

    Vivid Orthodontics - 15492 Max Leggett Parkway, Suite 2 Jacksonville, FL 32218

    Owner contact email: smile@vividorthofl.com