Cookie Policy of Sightseeing Experience

Welcome to the cookie policy of Sightseeing Experience. This policy will help you understand what cookies and tracking technologies we use, how we use them and what your rights are in relation to it.

Latest update: November 18, 2025

Introduction

This document informs Users about the technologies that help Sightseeing Experience to achieve the purposes described below. Such technologies allow the Owner to access and store information (for example by using a Cookie) or use resources (for example by running a script) on a User’s device as they interact with Sightseeing Experience.

For simplicity, all such technologies are defined as "Trackers" within this document – unless there is a reason to differentiate.
For example, while Cookies can be used on both web and mobile browsers, it would be inaccurate to talk about Cookies in the context of mobile apps as they are a browser-based Tracker. For this reason, within this document, the term Cookies is only used where it is specifically meant to indicate that particular type of Tracker.

Some of the purposes for which Trackers are used may also require the User's consent. Whenever consent is given, it can be freely withdrawn at any time following the instructions provided in this document.

Sightseeing Experience uses Trackers managed directly by the Owner (so-called “first-party” Trackers) and Trackers that enable services provided by a third-party (so-called “third-party” Trackers). Unless otherwise specified within this document, third-party providers may access the Trackers managed by them.
The validity and expiration periods of Cookies and other similar Trackers may vary depending on the lifetime set by the Owner or the relevant provider. Some of them expire upon termination of the User’s browsing session.
In addition to what’s specified in the descriptions within each of the categories below, Users may find more precise and updated information regarding lifetime specification as well as any other relevant information — such as the presence of other Trackers — in the linked privacy policies of the respective third-party providers or by contacting the Owner.

Owner and Data Controller

Sightseeing Experience® s.r.l.

Via Londra, 5(Bomba industrial zone) -

52022 Cavriglia (Ar)

Cod.Fis. & P. IVA 02193530512

Owner contact email: amministrazione@city-sightseeing.it

How Sightseeing Experience uses Trackers

Necessary

Sightseeing Experience uses so-called “technical” Cookies and other similar Trackers to carry out activities that are strictly necessary for the operation or delivery of the Service.

Trackers managed by third parties

Google LLC

Google Tag Manager

Company: Google LLC

Place of processing: United States

Personal Data processed: Trackers +1

Google Tag Manager is a tag management service provided by Google LLC.

In order to understand Google's use of Data, consult their partner policy and their Business Data page.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:
PayPal Inc.

PayPal

Company: PayPal Inc.

Place of processing: See the PayPal privacy policy

Personal Data processed: email address +3

PayPal is a payment service provided by PayPal Inc., which allows Users to make online payments.

Personal Data processed:
  • email address
  • payment info
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • LANG: 8 hours
  • __paypal_storage__: indefinite
  • akavpau_ppsd: duration of the session
  • enforce_policy: duration of the session
  • l7_az: duration of the session
  • nsid: duration of the session
  • ts: duration of the session
  • tsrce: duration of the session
  • x-cdn: duration of the session
  • x-pp-s: duration of the session
tawk.to ltd.

Tawk.to Widget

Company: tawk.to ltd.

Place of processing: United States

Personal Data processed: Data communicated while using the service +2

The Tawk.to Widget is a service for interacting with the Tawk.to live chat platform provided by tawk.to ltd.

Personal Data processed:
  • Data communicated while using the service
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • TawkConnectionTime: duration of the session
  • previousNav: indefinite
  • tawk_uuid_*: 7 months
  • tawk_uuid_propertyId: 6 months
  • twk_idm_key: duration of the session
  • twk_token_*: duration of the session
Google LLC

Google Maps Widget

Company: Google LLC

Place of processing: United States

Personal Data processed: Trackers +1

Google Maps is a maps visualization service provided by Google LLC that allows Sightseeing Experience to incorporate content of this kind on its pages.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:

Functionality

Sightseeing Experience uses Trackers to enable basic interactions and functionalities, allowing Users to access selected features of the Service and facilitating the User's communication with the Owner.

Trackers managed by third parties

Mailing list or newsletter

Personal Data processed: email address +2

By registering on the mailing list or for the newsletter, the User’s email address will be added to the contact list of those who may receive email messages containing information of commercial or promotional nature concerning Sightseeing Experience. Your email address might also be added to this list as a result of signing up to Sightseeing Experience or after making a purchase.

Personal Data processed:
  • email address
  • Trackers
  • Usage Data
Intuit Inc.

Mailchimp OAuth

Company: Intuit Inc.

Place of processing: United States

Personal Data processed: Trackers +1

Mailchimp OAuth is a registration and authentication service provided by Intuit Inc. and is connected to the Mailchimp service.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:
Meta Platforms, Inc.

WhatsApp Business Chat Widget

Company: Meta Platforms, Inc.

Place of processing: United States

Personal Data processed: answers to questions +11

WhatsApp Business Chat Widget is a service for interacting with the WhatsApp instant messaging app and platform provided by Meta Platforms, Inc.

Personal Data processed:
  • answers to questions
  • contents of the email or message
  • Data communicated while using the service
  • date of the message
  • first name
  • last name
  • phone number
  • profile picture
  • sender of the message
  • time the message was sent
  • Trackers
  • user content
Service provided by:

Experience

Sightseeing Experience uses Trackers to improve the quality of the user experience and enable interactions with external content, networks and platforms.

Trackers managed by third parties

Intuit Inc.

Mailchimp account access

Company: Intuit Inc.

Place of processing: United States

Personal Data processed: email address +2

This service allows Sightseeing Experience to connect with the User's account on Mailchimp, provided by Intuit Inc.

Personal Data processed:
  • email address
  • Trackers
  • Usage Data
Service provided by:
Hotjar Ltd.

Hotjar Poll & Survey widgets

Company: Hotjar Ltd.

Place of processing: Malta

Personal Data processed: Trackers +2

The Hotjar Poll & Survey widgets are services that enable interaction with the Hotjar platform provided by Hotjar Ltd. Hotjar honors generic „Do Not Track” headers. This means the browser can tell its script not to collect any of the User's data. This is a setting that is available in all major browsers. Find Hotjar’s opt-out information here.

Personal Data processed:
  • Trackers
  • Usage Data
  • various types of Data
Service provided by:
Trackers duration:
  • _hjAbsoluteSessionInProgress: 30 minutes
  • _hjCachedUserAttributes: duration of the session
  • _hjClosedSurveyInvites: 1 year
  • _hjDonePolls: 1 year
  • _hjFirstSeen: duration of the session
  • _hjIncludedInSessionSample: 30 minutes
  • _hjLocalStorageTest: duration of the session
  • _hjMinimizedPolls: 1 year
  • _hjSession*: 30 minutes
  • _hjSessionRejected: duration of the session
  • _hjSessionResumed: duration of the session
  • _hjSessionStorageTest: indefinite
  • _hjSessionTooLarge: 1 hour
  • _hjSessionUser*: 1 year
  • _hjSessionUser_*: 2 years
  • _hjShownFeedbackMessage: 1 year
  • _hjTLDTest: duration of the session
  • _hjUserAttributesHash: duration of the session
  • _hjViewportId: duration of the session
  • _hjid: 1 year
Hotjar Ltd.

Hotjar surveys

Company: Hotjar Ltd.

Place of processing: Malta

Personal Data processed: Data communicated while using the service +2

Hotjar surveys is a survey builder and data collection platform provided by Hotjar Ltd. Hotjar surveys may use cookies to track User behavior. Users can Opt-Out of Hotjar surveys cookie tracking by visiting this opt-out page.

Hotjar surveys respects the Do Not Track option available in most modern browsers that, if activated, sends a special signal to stop tracking User activity. Users can find more information on how to enable Do Not Track for each supported browser here.

Personal Data processed:
  • Data communicated while using the service
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • _hjAbsoluteSessionInProgress: 30 minutes
  • _hjCachedUserAttributes: duration of the session
  • _hjClosedSurveyInvites: 1 year
  • _hjDonePolls: 1 year
  • _hjFirstSeen: duration of the session
  • _hjIncludedInSessionSample: 30 minutes
  • _hjLocalStorageTest: duration of the session
  • _hjMinimizedPolls: 1 year
  • _hjSession*: 30 minutes
  • _hjSessionRejected: duration of the session
  • _hjSessionResumed: duration of the session
  • _hjSessionStorageTest: indefinite
  • _hjSessionTooLarge: 1 hour
  • _hjSessionUser*: 1 year
  • _hjSessionUser_*: 2 years
  • _hjShownFeedbackMessage: 1 year
  • _hjTLDTest: duration of the session
  • _hjUserAttributesHash: duration of the session
  • _hjViewportId: duration of the session
  • _hjid: 1 year
  • hjActiveViewportIds: duration of the session
Hotjar Ltd.

Hotjar Recruit User Testers

Company: Hotjar Ltd.

Place of processing: Malta

Personal Data processed: Trackers +2

The Hotjar Recruit User Testers widget is a service for interacting with the Hotjar data collection platform provided by Hotjar Ltd. Hotjar honors generic „Do Not Track” headers. This means the browser can tell its script not to collect any of the User's data. This is a setting that is available in all major browsers. Find Hotjar’s opt-out information here.

Personal Data processed:
  • Trackers
  • Usage Data
  • various types of Data
Service provided by:
Trackers duration:
  • _hjAbsoluteSessionInProgress: 30 minutes
  • _hjCachedUserAttributes: duration of the session
  • _hjClosedSurveyInvites: 1 year
  • _hjDonePolls: 1 year
  • _hjFirstSeen: duration of the session
  • _hjIncludedInSessionSample: 30 minutes
  • _hjLocalStorageTest: duration of the session
  • _hjMinimizedPolls: 1 year
  • _hjSession*: 30 minutes
  • _hjSessionRejected: duration of the session
  • _hjSessionResumed: duration of the session
  • _hjSessionStorageTest: indefinite
  • _hjSessionTooLarge: 1 hour
  • _hjSessionUser*: 1 year
  • _hjSessionUser_*: 2 years
  • _hjShownFeedbackMessage: 1 year
  • _hjTLDTest: duration of the session
  • _hjUserAttributesHash: duration of the session
  • _hjViewportId: duration of the session
  • _hjid: 1 year

Measurement

Sightseeing Experience uses Trackers to measure traffic and analyze User behavior to improve the Service.

Trackers managed by third parties

Google LLC

Google Analytics 4

Company: Google LLC

Place of processing: United States

Personal Data processed: number of Users +3

Google Analytics 4 is a web analysis service provided by Google LLC (“Google”). Google utilizes the Data collected to track and examine the use of Sightseeing Experience, to prepare reports on its activities and share them with other Google services. Google may use the Data collected to contextualize and personalize the ads of its own advertising network. In Google Analytics 4, IP addresses are used at collection time and then discarded before Data is logged in any data center or server. Users can learn more by consulting Google’s official documentation.

In order to understand Google's use of Data, consult their partner policy and their Business Data page.

Personal Data processed:
  • number of Users
  • session statistics
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • _ga: 2 years
  • _ga_*: 2 years
Meta Platforms, Inc.

Meta Events Manager

Company: Meta Platforms, Inc.

Place of processing: United States

Personal Data processed: browsing history +4

Meta Events Manager is an analytics service provided by Meta Platforms, Inc. By integrating the Meta pixel, Meta Events Manager can give the Owner insights into the traffic and interactions on Sightseeing Experience.

Personal Data processed:
  • browsing history
  • clicks
  • page views
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • _fbp: 3 months
  • lastExternalReferrer: duration of the session
  • lastExternalReferrerTime: duration of the session
Hotjar Ltd.

Hotjar Heat Maps and Recordings

Company: Hotjar Ltd.

Place of processing: Malta

Personal Data processed: Trackers +2

Hotjar is a session recording and heat mapping service provided by Hotjar Ltd. Hotjar honors generic „Do Not Track” headers. This means the browser can tell its script not to collect any of the User's data. This is a setting that is available in all major browsers. Find Hotjar’s opt-out information here.

Personal Data processed:
  • Trackers
  • Usage Data
  • various types of Data as specified in the privacy policy of the service
Service provided by:
Trackers duration:
  • _hjAbsoluteSessionInProgress: 30 minutes
  • _hjCachedUserAttributes: duration of the session
  • _hjClosedSurveyInvites: 1 year
  • _hjDonePolls: 1 year
  • _hjFirstSeen: duration of the session
  • _hjIncludedInSessionSample: 30 minutes
  • _hjLocalStorageTest: duration of the session
  • _hjLocalStorageTest: duration of the session
  • _hjMinimizedPolls: 1 year
  • _hjSession*: 30 minutes
  • _hjSessionRejected: duration of the session
  • _hjSessionResumed: duration of the session
  • _hjSessionStorageTest: indefinite
  • _hjSessionTooLarge: 1 hour
  • _hjSessionUser*: 1 year
  • _hjSessionUser_*: 2 years
  • _hjShownFeedbackMessage: 1 year
  • _hjTLDTest: duration of the session
  • _hjUserAttributesHash: duration of the session
  • _hjViewportId: duration of the session
  • _hjid: 1 year
Microsoft Corporation

Microsoft Clarity

Company: Microsoft Corporation

Place of processing: United States

Personal Data processed: clicks +4

Microsoft Clarity is a session recording and heat mapping service provided by Microsoft Corporation. Microsoft processes or receives Personal Data via Microsoft Clarity, which in turn may be used for any purpose in accordance with the Microsoft Privacy Statement, including improving and providing Microsoft Advertising.

Personal Data processed:
  • clicks
  • interaction events
  • session duration
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • ANONCHK: 10 minutes
  • CLID: 1 year
  • MR: 7 days
  • MUID: 1 year
  • SM: duration of the session
  • _clck: 1 year
  • _clsk: 1 day
  • _cltk: indefinite

Marketing

Sightseeing Experience uses Trackers to deliver personalized ads or marketing content, and to measure their performance.

Trackers managed by third parties

Intuit Inc.

Mailchimp

Company: Intuit Inc.

Place of processing: United States

Personal Data processed: email address +2

Mailchimp is an email address management and message sending service provided by Intuit Inc.

Personal Data processed:
  • email address
  • Trackers
  • Usage Data
Service provided by:
Hotjar Ltd.

Hotjar Form Analysis and Conversion Funnels

Company: Hotjar Ltd.

Place of processing: Malta

Personal Data processed: Trackers +1

Hotjar is an analytics service provided by Hotjar Ltd. Hotjar honors generic Do Not Track headers. This means your browser can tell its script not to collect any of your data. This is a setting that is available in all major browsers. Find Hotjar’s opt-out information here.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • _hjAbsoluteSessionInProgress: 30 minutes
  • _hjCachedUserAttributes: duration of the session
  • _hjClosedSurveyInvites: 1 year
  • _hjDonePolls: 1 year
  • _hjFirstSeen: duration of the session
  • _hjIncludedInSessionSample: 30 minutes
  • _hjLocalStorageTest: duration of the session
  • _hjMinimizedPolls: 1 year
  • _hjSession*: 30 minutes
  • _hjSessionRejected: duration of the session
  • _hjSessionResumed: duration of the session
  • _hjSessionStorageTest: indefinite
  • _hjSessionTooLarge: 1 hour
  • _hjSessionUser*: 1 year
  • _hjSessionUser_*: 2 years
  • _hjShownFeedbackMessage: 1 year
  • _hjTLDTest: duration of the session
  • _hjUserAttributesHash: duration of the session
  • _hjViewportId: duration of the session
  • _hjid: 1 year
Meta Platforms, Inc.

Meta Audience Network

Company: Meta Platforms, Inc.

Place of processing: United States

Personal Data processed: Trackers +2

Meta Audience Network is an advertising service provided by Meta Platforms, Inc. In order to understand Meta's use of Data, consult Meta's data policy.

Sightseeing Experience may use identifiers for mobile devices (including Android Advertising ID or Advertising Identifier for iOS, respectively) and technologies similar to cookies to run the Meta Audience Network service. One of the ways Audience Network shows ads is by using the User's ad preferences. The User can control this in the Facebook ad settings.

Users may opt-out of certain Audience Network targeting through applicable device settings, such as the device advertising settings for mobile phones or by following the instructions in other Audience Network related sections of this privacy policy, if available.

Personal Data processed:
  • Trackers
  • unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)
  • Usage Data
Service provided by:
Trackers duration:
  • lastExternalReferrer: duration of the session
  • lastExternalReferrerTime: duration of the session
Meta Platforms, Inc.

Meta ads conversion tracking (Meta pixel)

Company: Meta Platforms, Inc. +1

Place of processing: United States +1

Personal Data processed: Trackers +1

Meta ads conversion tracking (Meta pixel) is an analytics service provided by Meta Platforms, Inc. or by Meta Platforms Ireland Limited, depending on how the Owner manages the Data processing, that connects data from the Meta Audience Network with actions performed on Sightseeing Experience. The Meta pixel tracks conversions that can be attributed to ads on Facebook, Instagram and Meta Audience Network.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • _fbc: 3 months
  • _fbp: 3 months
  • fr: 3 months
  • lastExternalReferrer: duration of the session
  • lastExternalReferrerTime: duration of the session
TikTok Inc.

TikTok conversion tracking

Company: TikTok Inc.

Place of processing: United States

Personal Data processed: Trackers +1

TikTok conversion tracking is an analytics and behavioral targeting service provided by TikTok Inc. that connects data from the TikTok advertising network with actions performed on Sightseeing Experience. The TikTok pixel tracks conversions that can be attributed to TikTok ads and enables to target groups of Users on the base of their past use of Sightseeing Experience.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • _tt_enable_cookie: 2 years
  • _ttp: 2 years
  • tt_appInfo: indefinite
  • tt_pixel_session_index: indefinite
  • tt_sessionId: indefinite
Microsoft Ireland Operations Limited

Microsoft Advertising

Company: Microsoft Ireland Operations Limited

Place of processing: Ireland

Personal Data processed: Trackers +1

Microsoft Advertising is an advertising service provided by Microsoft Corporation.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • MUID: 2 years
  • _uetmsclkid: 3 months
  • _uetmsclkid: indefinite
  • _uetsid: 1 day
  • _uetsid: indefinite
  • _uetvid: 2 years
  • _uetvid: indefinite
LinkedIn Corporation

LinkedIn conversion tracking (LinkedIn Insight Tag)

Company: LinkedIn Corporation

Place of processing: United States

Personal Data processed: device information +2

LinkedIn conversion tracking (LinkedIn Insight Tag) is an analytics and behavioral targeting service provided by LinkedIn Corporation that connects data from the LinkedIn advertising network with actions performed on Sightseeing Experience. The LinkedIn Insight Tag tracks conversions that can be attributed to LinkedIn ads and enables to target groups of Users on the base of their past use of Sightseeing Experience.

Users may opt out of behavioral targeting features through their device settings, their LinkedIn account settings or by visiting the AdChoices opt-out page.

Personal Data processed:
  • device information
  • Trackers
  • Usage Data
Service provided by:
Trackers duration:
  • AnalyticsSyncHistory: 1 month
  • JSESSIONID: duration of the session
  • UserMatchHistory: 1 month
  • bcookie: 1 year
  • bscookie: 1 year
  • lang: duration of the session
  • li_gc: 7 months
  • lidc: 1 day
  • lms_ads: 1 month
  • lms_analytics: 1 month
  • sdui_ver: 1 day
 TikTok Information Technologies UK Limited

TikTok Remarketing

Company: TikTok Information Technologies UK Limited

Place of processing: United Kingdom

Personal Data processed: Trackers +1

TikTok Remarketing is a remarketing and behavioral targeting service provided by TikTok Information Technologies UK Limited that connects the activity of Sightseeing Experience with the TikTok advertising network.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:
  • TikTok Information Technologies UK Limited (United Kingdom) – Privacy Policy
Trackers duration:
  • _tt_enable_cookie: 2 years
  • _ttp: 2 years
  • tt_appInfo: indefinite
  • tt_pixel_session_index: indefinite
  • tt_sessionId: indefinite

How to manage preferences and provide or withdraw consent on Sightseeing Experience

Whenever the use of Trackers is based on consent, users can provide or withdraw such consent by setting or updating their preferences via the relevant privacy choices panel available on Sightseeing Experience.

With regard to any third-party Trackers, Users can manage their preferences via the related opt-out link (where provided), by using the means indicated in the third party's privacy policy, or by contacting the third party.

How to control or delete Cookies and similar technologies via your device settings

Users may use their own browser settings to:

  • See what Cookies or other similar technologies have been set on the device;
  • Block Cookies or similar technologies;
  • Clear Cookies or similar technologies from the browser.

The browser settings, however, do not allow granular control of consent by category.

Users can, for example, find information about how to manage Cookies in the most commonly used browsers at the following addresses:

Users may also manage certain categories of Trackers used on mobile apps by opting out through relevant device settings such as the device advertising settings for mobile devices, or tracking settings in general (Users may open the device settings and look for the relevant setting).

How to opt out of interest-based advertising

Notwithstanding the above, Users may follow the instructions provided by YourOnlineChoices (EU and UK), the Network Advertising Initiative (US) and the Digital Advertising Alliance (US), DAAC (Canada), DDAI (Japan) or other similar services. Such initiatives allow Users to select their tracking preferences for most of the advertising tools. The Owner thus recommends that Users make use of these resources in addition to the information provided in this document.

The Digital Advertising Alliance offers an application called AppChoices that helps Users to control interest-based advertising on mobile apps.

Consequences of denying the use of Trackers

Users are free to decide whether or not to allow the use of Trackers. However, please note that Trackers help Sightseeing Experience to provide a better experience and advanced functionalities to Users (in line with the purposes outlined in this document). Therefore, if the User chooses to block the use of Trackers, the Owner may be unable to provide related features.