Personal Data processed for the following purposes and using the following services:

• • Access to third-party accounts

    • Stripe account access

  • Advertising

    • Google Ads conversion tracking and Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

    • Google Ad Manager and Facebook Lookalike Audience

      Personal Data: Cookies; Usage Data

    • Facebook Audience Network

      Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

    • LinkedIn conversion tracking (LinkedIn Insight Tag)

      Personal Data: device information; Trackers; Usage Data

  • Analytics

    • Google Analytics with anonymized IP, Google Analytics and Wordpress Stats

      Personal Data: Cookies; Usage Data

    • Google Analytics Advertising Reporting Features

      Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Google Analytics Demographics and Interests reports

      Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Facebook Analytics for Apps

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

  • Contacting the User

    • Contact form

      Personal Data: address; city; country; email address; first name; last name; phone number; VAT Number; ZIP/Postal code

  • Content performance and features testing (A/B testing)

    • Google Optimize

      Personal Data: Cookies; Usage Data

  • Displaying content from external platforms

    • Google Fonts and Adobe Fonts

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

    • Google Site Search and YouTube video widget

      Personal Data: Cookies; Usage Data

    • Font Awesome and YouTube video widget without cookies

      Personal Data: Usage Data

    • Gravatar

      Personal Data: email address; Usage Data

  • Handling payments

    • Google Pay, Apple Pay, PayPal and Stripe

      Personal Data: various types of Data as specified in the privacy policy of the service

    • Payments processed via the Google Play Store and Payments processed via the Apple App Store

      Personal Data: payment data

  • Heat mapping and session recording

    • Hotjar Heat Maps & Recordings

      Personal Data: Cookies; Usage Data; various types of Data as specified in the privacy policy of the service

  • Hosting and backend infrastructure

    • iubenda Consent Solution

      Personal Data: Data communicated while using the service

  • Interaction with external social networks and platforms

    • Facebook Like button and social widgets, LinkedIn button and social widgets and PayPal button and widgets

      Personal Data: Cookies; Usage Data

  • Location-based interactions

    • Geolocation

      Personal Data: geographic position

  • Remarketing and behavioral targeting

    • Google Ad Manager Audience Extension, Google Ads Remarketing, Remarketing with Google Analytics, Facebook Remarketing and LinkedIn Website Retargeting

      Personal Data: Cookies; Usage Data

    • Facebook Custom Audience

      Personal Data: Cookies; email address

  • SPAM protection

    • Google reCAPTCHA

      Personal Data: Cookies; Usage Data

    • Akismet

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: Cookies; various types of Data as specified in the privacy policy of the service

  • User database management

    • ActiveCampaign

      Personal Data: Cookies; email address; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

  • The Service is not directed to children under the age of 13

    Users declare themselves to be adult according to their applicable legislation. Minors may use this Website only with the assistance of a parent or guardian. Under no circumstance persons under the age of 13 may use this Website.

Contact information

• • Owner and Data Controller

    FRATELLI DESIDERI SRL

    Owner contact email: tommaso.desideri@fratellidesideri.com