Privacy Policy of Olfattiva

Olfattiva collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Advertising

      • Meta ads conversion tracking (Meta pixel) and Google Ads conversion tracking

        Personal Data: Trackers; Usage Data

      • Google Ad Manager

        Personal Data: Tracker; Usage Data

    • Analytics

      • Google Analytics Advertising Reporting Features

        Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

      • User ID extension for Google Analytics

        Personal Data: Cookies

      • Google Analytics 4

        Personal Data: Trackers

    • Collection of privacy-related preferences

      • iubenda Consent Database

        Personal Data: Data communicated while using the service; Trackers

      • iubenda Privacy Controls and Cookie Solution

        Personal Data: Trackers

    • Contacting the User

      • Contact form

        Personal Data: email address; first name; last name

      • Mailing list or newsletter

        Personal Data: date of birth; email address; first name; last name

    • Content commenting

      • Comment system managed directly

        Personal Data: email address; first name; last name; website

    • Displaying content from external platforms

      • Google Fonts and Font Awesome

        Personal Data: Tracker; Usage Data

      • Google Maps widget and YouTube video widget

        Personal Data: Cookies; Usage Data

    • Handling payments

      • PayPal

        Personal Data: various types of Data as specified in the privacy policy of the service

      • Satispay

        Personal Data: email address; phone number

    • Heat mapping and session recording

      • Smartlook

        Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

    • Hosting and backend infrastructure

      • SiteGround Hosting

        Personal Data: Cookies; Usage Data; various types of Data as specified in the privacy policy of the service

    • Infrastructure monitoring

      • Wordfence - Wordpress Firewall - Malware Scanner - Brute Force Protection

    • Interaction with data collection platforms and other third parties

      • Mailchimp widget

        Personal Data: email address; first name; last name

    • Interaction with external social networks and platforms

      • Facebook Like button and social widgets

        Personal Data: Cookies; Usage Data

    • Interaction with live chat platforms

      • Smartsupp

        Personal Data: Cookies; Data communicated while using the service; Usage Data; various types of Data as specified in the privacy policy of the service; Videos

    • Managing contacts and sending messages

      • Mailchimp

        Personal Data: date of birth; email address; first name; last name

    • Registration and authentication provided directly by Olfattiva

      • Direct registration

        Personal Data: address; billing address; city; company name; country; county; date of birth; email address; first name; house number; last name; phone number; state; Tax ID; various types of Data; VAT Number; ZIP/Postal code

    • Remarketing and behavioral targeting

      • Meta Custom Audience

        Personal Data: Cookies; email address

      • Facebook Remarketing and Remarketing with Google Analytics

        Personal Data: Cookies; Usage Data

      • Google Ad Manager Audience Extension

        Personal Data: Tracker; Usage Data

    • SPAM protection

      • Google reCAPTCHA

        Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

    • Tag Management

      • Google Tag Manager

        Personal Data: Usage Data

    • Traffic optimization and distribution

      • Cloudflare

        Personal Data: Cookies; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

    • Analysis and predictions based on the User’s Data (“profiling”)

      The Owner may use the Personal and Usage Data collected through Olfattiva to create or update User profiles. This type of Data processing allows the Owner to evaluate User choices, preferences and behaviour for the purposes outlined in the respective section of this document.
      User profiles can also be created through the use of automated tools like algorithms, which can also be provided by third parties. To find out more about the profiling activities performed, Users can check the relevant sections of this document.
      The User always has a right to object to this kind of profiling activity. To find out more about the User's rights and how to exercise them, the User is invited to consult the section of this document outlining the rights of the User.

    • Selling goods and services online

      The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
      The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by Olfattiva depends on the payment system used.

    • Preference Cookies

      Preference Cookies store the User preferences detected on Olfattiva in the local domain such as, for example, their timezone and region.

    • Personal Data collected through sources other than the User

      The Owner of Olfattiva may have legitimately collected Personal Data relating to Users without their knowledge by reusing or sourcing them from third parties on the grounds mentioned in the section specifying the legal basis of processing.
      Where the Owner has collected Personal Data in such a manner, Users may find specific information regarding the source within the relevant sections of this document or by contacting the Owner.

Contact information

    • Owner and Data Controller

      OLFATTIVA s.r.l.
      Viale Zaganelli, 30
      48024 – Massa Lombarda (RA) – Italy
      VAT Number / Codice fiscale: 02562980397
      Phone : (+39) 054582966

      Owner contact email: info@olfattiva.it