Welcome to the cookie policy of pawmpawm.se. This policy will help you understand what cookies and tracking technologies we use, how we use them and what your rights are in relation to it.
Latest update: June 28, 2026
Introduction
This document informs Users about the technologies that help pawmpawm.se to achieve the purposes described below. Such technologies allow the Owner to access and store information (for example by using a Cookie) or use resources (for example by running a script) on a User’s device as they interact with pawmpawm.se.
For simplicity, all such technologies are defined as "Trackers" within this document – unless there is a reason to differentiate.
For example, while Cookies can be used on both web and mobile browsers, it would be inaccurate to talk about Cookies in the context of mobile apps as they are a browser-based Tracker. For this reason, within this document, the term Cookies is only used where it is specifically meant to indicate that particular type of Tracker.
Some of the purposes for which Trackers are used may also require the User's consent. Whenever consent is given, it can be freely withdrawn at any time following the instructions provided in this document.
Pawmpawm.se uses Trackers managed directly by the Owner (so-called “first-party” Trackers) and Trackers that enable services provided by a third-party (so-called “third-party” Trackers). Unless otherwise specified within this document, third-party providers may access the Trackers managed by them.
The validity and expiration periods of Cookies and other similar Trackers may vary depending on the lifetime set by the Owner or the relevant provider. Some of them expire upon termination of the User’s browsing session.
In addition to what’s specified in the descriptions within each of the categories below, Users may find more precise and updated information regarding lifetime specification as well as any other relevant information — such as the presence of other Trackers — in the linked privacy policies of the respective third-party providers or by contacting the Owner.
Owner and Data Controller
PawmPawm.se Samantha Hodges Enskild Firma (19951109-6688) Momsregistreringsnummer: SE951109668801 Telivägen 1 Lgh 1806 149 42 Nynäshamn Sweden
Pawmpawm.se uses so-called “technical” Cookies and other similar Trackers to carry out activities that are strictly necessary for the operation or delivery of the Service.
Trackers managed by third parties
Google Tag Manager
Company: Google Ireland Limited
Place of processing: Ireland
Personal Data processed: Trackers +1
Google Tag Manager is a tag management service provided by Google Ireland Limited.
Personal Data processed: Data communicated while using the service +2
The iubenda Consent Database allows to store and retrieve records of Users’ consent to the processing of Personal Data, and information and preferences expressed in relation to the provided consent.
In order to do so, it makes use of a Tracker that temporarily stores pending information on the User’s device until it is processed by the API. The Tracker (a browser feature called localStorage) is at that point deleted.
The iubenda Privacy Controls and Cookie Solution allows the Owner to collect and store Users’ preferences related to the processing of personal information, and in particular to the use of Cookies and other Trackers on pawmpawm.se.
Pawmpawm.se uses Trackers to enable basic interactions and functionalities, allowing Users to access selected features of the Service and facilitating the User's communication with the Owner.
Trackers managed by third parties
Mailing list or newsletter
Personal Data processed: email address +2
By registering on the mailing list or for the newsletter, the User’s email address will be added to the contact list of those who may receive email messages containing information of commercial or promotional nature concerning pawmpawm.se. Your email address might also be added to this list as a result of signing up to pawmpawm.se or after making a purchase.
Personal Data processed:
email address
Trackers
Usage Data
Experience
Pawmpawm.se uses Trackers to improve the quality of the user experience and enable interactions with external content, networks and platforms.
Trackers managed by third parties
Google Maps widget
Company: Google LLC
Place of processing: United States
Personal Data processed: Trackers +1
Google Maps is a maps visualization service provided by Google LLC that allows pawmpawm.se to incorporate content of this kind on its pages.
Google Fonts is a typeface visualization service provided by Google Ireland Limited that allows pawmpawm.se to incorporate content of this kind on its pages.
PawmPawm.se ("we", "us", "this website") uses Tatvam Cloud Solutions, Inc. / WiserReview.com to collect and display reviews of our store and products. WiserReview acts as our data processor, processing this data on our behalf and only on our instructions. Placing an order on this website, or submitting a review, transfers the data described below to WiserReview.
Because Tatvam Cloud Solutions, Inc. is based in the United States, this involves a transfer of personal data outside the EU/EEA. This transfer is safeguarded by the EU Commission–approved Standard Contractual Clauses (SCCs), which also cover WiserReview's own US-based sub-processors (e.g. Microsoft Azure, MongoDB Atlas, Amazon Web Services, Cloudflare).
Submitting a review publishes the information you enter in the review form, including — where applicable — which products you purchased and the purchase date. Your email address is never displayed publicly. We retain review data for as long as the review is displayed and our account with WiserReview remains active; you may ask us to delete your review at any time (see below). WiserReview does not sell your personal data.
Cookies used by WiserReview
- WR_UNQ_VID — assigns a unique visitor ID to your browser so WiserReview can measure widget interactions (views, clicks, submissions) across sessions without a login. Used for analytics and de-duplication. Set only with your consent. (365 days) - WR_ACT_ARR — stores a list of widget interaction events (e.g. "widget viewed", "review submitted") to prevent duplicate tracking and redundant triggers. Set only with your consent. (365 days) - W_LMT_RVW_APP — a rate-limiting flag set after a review is submitted, to stop the same browser submitting multiple reviews in quick succession. (24 hours)
Data shared with WiserReview, and why
- Name — to display alongside your review. (Legitimate interest.) - Email — to send review requests, verify a review's validity, and follow up with you. Not shown publicly. (Legitimate interest.) - Review content — to display on the storefront. (Consent.) - Star rating — to display on the storefront. (Consent.) - Photos / video (optional) — to display on the storefront, where you choose to add them. (Consent.) - IP address — captured when a review is submitted, to prevent fraud and rate-limit spam. (Legitimate interest.) - Order information — specifically the product(s) purchased and the purchase date, to add a verified purchase badge and to time the review requests we send you. (Performance of a contract / legitimate interest.)
Your rights
You may ask us to delete a review you submitted at any time by emailing sam@pawmpawm.se. You also have the right to access, rectify, restrict, object to, or port your personal data, and to withdraw consent where processing relies on it. In the event of a personal-data breach affecting your data, we will act on notification within 72 hours as required by law. If you believe we have handled your data unlawfully, you may lodge a complaint with the Swedish Authority for Privacy Protection (IMY). See our full Privacy Policy for details.
Personal Data processed:
Trackers
Trackers duration:
WR_UNQ_VID: 365 days
WR_ACT_ARR: 365 days
W_LMT_RVW_APP: 24 hours
Measurement
Pawmpawm.se uses Trackers to measure traffic and analyze User behavior to improve the Service.
Trackers managed by third parties
Google Analytics 4
Company: Google LLC +1
Place of processing: United States +1
Personal Data processed: number of Users +3
Google Analytics 4 is a web analysis service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing, (“Google”). Google utilizes the Data collected to track and examine the use of pawmpawm.se, to prepare reports on its activities and share them with other Google services.
Google may use the Data collected to contextualize and personalize the ads of its own advertising network.
In Google Analytics 4, IP addresses are used at collection time and then discarded before Data is logged in any data center or server. Users can learn more by consulting Google’s official documentation.
Pawmpawm.se uses an internal analytics system that does not involve third parties.
Personal Data processed:
Trackers
Usage Data
Trackers duration:
modernizr: indefinite
Marketing
Pawmpawm.se uses Trackers to deliver personalized ads or marketing content, and to measure their performance.
Some of the advertising services used by the Owner adhere to the IAB Transparency and Consent Framework, an initiative that facilitates responsible privacy practices across the digital advertising industry - providing Users with enhanced transparency and control over how their data are used for advertising tracking purposes. Users can customize their advertising preferences at any time by accessing the advertising preferences panel from within the cookie notice or via the relevant link on pawmpawm.se.
Pawmpawm.se participates in the IAB Europe Transparency & Consent Framework and complies with its Specifications and Policies. Pawmpawm.se uses iubenda (identification number 123) as a Consent Management Platform.
Trackers managed by third parties
Brevo email
Company: SendinBlue SAS
Place of processing: France
Personal Data processed: email address +2
Brevo email is an email address management and message-sending service provided by SendinBlue SAS.
Google Ads conversion tracking is an analytics service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing, that connects data from the Google Ads advertising network with actions performed on pawmpawm.se.
Google Ads Remarketing is a remarketing and behavioral targeting service provided by Google LLC or by Google Ireland Limited, depending on how the Owner manages the Data processing, that connects the activity of pawmpawm.se with the Google Ads advertising network and the DoubleClick Cookie.
How to manage preferences and provide or withdraw consent on pawmpawm.se
Whenever the use of Trackers is based on consent, users can provide or withdraw such consent by setting or updating their preferences via the relevant privacy choices panel available on pawmpawm.se.
With regard to any third-party Trackers, Users can manage their preferences via the related opt-out link (where provided), by using the means indicated in the third party's privacy policy, or by contacting the third party.
How to control or delete Cookies and similar technologies via your device settings
Users may use their own browser settings to:
See what Cookies or other similar technologies have been set on the device;
Block Cookies or similar technologies;
Clear Cookies or similar technologies from the browser.
The browser settings, however, do not allow granular control of consent by category.
Users can, for example, find information about how to manage Cookies in the most commonly used browsers at the following addresses:
Users may also manage certain categories of Trackers used on mobile apps by opting out through relevant device settings such as the device advertising settings for mobile devices, or tracking settings in general (Users may open the device settings and look for the relevant setting).
How to opt out of interest-based advertising
Notwithstanding the above, Users may follow the instructions provided by YourOnlineChoices (EU and UK), the Network Advertising Initiative (US) and the Digital Advertising Alliance (US), DAAC (Canada), DDAI (Japan) or other similar services. Such initiatives allow Users to select their tracking preferences for most of the advertising tools. The Owner thus recommends that Users make use of these resources in addition to the information provided in this document.
The Digital Advertising Alliance offers an application called AppChoices that helps Users to control interest-based advertising on mobile apps.
Consequences of denying the use of Trackers
Users are free to decide whether or not to allow the use of Trackers. However, please note that Trackers help pawmpawm.se to provide a better experience and advanced functionalities to Users (in line with the purposes outlined in this document). Therefore, if the User chooses to block the use of Trackers, the Owner may be unable to provide related features.
Definitions and legal references
Personal Data (or Data)
Any information that directly, indirectly, or in connection with other information — including a personal identification number — allows for the identification or identifiability of a natural person.
Usage Data
Information collected automatically through pawmpawm.se (or third-party services employed in pawmpawm.se), which can include: the IP addresses or domain names of the computers utilized by the Users who use pawmpawm.se, the URI addresses (Uniform Resource Identifier), the time of the request, the method utilized to submit the request to the server, the size of the file received in response, the numerical code indicating the status of the server's answer (successful outcome, error, etc.), the country of origin, the features of the browser and the operating system utilized by the User, the various time details per visit (e.g., the time spent on each page within the Application) and the details about the path followed within the Application with special reference to the sequence of pages visited, and other parameters about the device operating system and/or the User's IT environment.
User
The individual using pawmpawm.se who, unless otherwise specified, coincides with the Data Subject.
Data Subject
The natural person to whom the Personal Data refers.
Data Processor (or Processor)
The natural or legal person, public authority, agency or other body which processes Personal Data on behalf of the Controller, as described in this privacy policy.
Data Controller (or Owner)
The natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of Personal Data, including the security measures concerning the operation and use of pawmpawm.se. The Data Controller, unless otherwise specified, is the Owner of pawmpawm.se.
pawmpawm.se (or this Application)
The means by which the Personal Data of the User is collected and processed.
Service
The service provided by pawmpawm.se as described in the relative terms (if available) and on this site/application.
European Union (or EU)
Unless otherwise specified, all references made within this document to the European Union include all current member states to the European Union and the European Economic Area.
Cookie
Cookies are Trackers consisting of small sets of data stored in the User's browser.
Tracker
Tracker indicates any technology - e.g Cookies, unique identifiers, web beacons, embedded scripts, e-tags and fingerprinting - that enables the tracking of Users, for example by accessing or storing information on the User’s device.
Legal information
This policy relates solely to pawmpawm.se, if not stated otherwise within this document.