Cookies & Consent

If you rely on personalized ads to monetize your website content, ad blockers can be an issue: they can block your cookie banner and thus…

Do you need to use newsletter sign-up forms? Do you want to send marketing emails? These are scenarios where you need to collect consent from…

Are you using cookies on your site? You should display a cookie banner to collect user consent. Here are 5 common mistakes that you should…

In the past, EU data protection authorities allowed continued browsing as a valid method of consent for cookies. However, guidelines have changed over time, and…

You’ve been mindlessly accepting cookies for this whole time, but now you’re asking yourself: “Wait, what does it mean? What am I accepting?”.  In this…

What is cross-site tracking? Is cross website tracking allowed?  In this post, we’ll explain what cross-site tracking is and how privacy laws regulate it. Cross-site…

Third party cookies are essentially cookies set by a website other than the one you’re now on. An example is Facebook “Like” button. You may…

Why would you need a consent management platform, if you’ve already acquired your users’ consent? Simply put, it’s a GDPR requirement. In this post, we’ll…

In this article, we will explore the concept of legitimate interest and how it applies to the use of cookies in online business, providing insights…

Like with most consumer-focused businesses, email communication has always played a big role in e-commerce.  With the recent increased focus on data privacy and laws…