Cookies & Consent
Categories
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7–11 minutesWhat counts as PII? A guide to Personally Identifiable Information
PII, or Personally Identifiable Information, is information that can identify a person, either on its own or when combined with other data. Names, email addresses,…
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10–16 minutesGoogle Consent Mode: what it is, how it works, and what v2 changed
Google Consent Mode adjusts Google tags to each visitor’s consent choice. See how it works, what v2 changed, and how to check your setup.
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9–13 minutesIs server-side tracking GDPR compliant?
Server-side tracking changes where data is processed, not whether you need consent. See what the GDPR requires, and how to set up server-side properly.
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12–18 minutesHow to build a scalable first-party data strategy
Build a first-party data strategy that holds up in real browsers. What to collect, how consent affects volume, and where server-side tracking fits.
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10–15 minutesEU Digital Omnibus GDPR changes: proposed amendments explained
The GDPR has been Europe’s privacy rulebook since it came into effect in 2018. For most of that time, the core text stayed intact. That…
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![[E-book] Privacy and marketing cookie consent in Europe (2026): what you should prepare for](data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201100%20660'%3E%3C/svg%3E)
13–20 minutes[E-book] Privacy and marketing cookie consent in Europe (2026): what you should prepare for
Privacy and marketing are often treated as opposing forces. They’re not. For example, as a marketer, cookie consent probably isn’t the first thing on your…
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5–8 minutes
AI can build your website. It can’t manage your consent.
Agents can do compliance work too. iubenda’s connector lets Claude and ChatGPT run scans and draft policies in your account, with your approval before anything…
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6–9 minutesBrowser consent signals: what they are and what the EU Omnibus Directive could change
Cookie banners have been a routine part of users’ experience online and a frequent source of frustration. Users are asked to make the same choices…
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4–6 minutesHow to increase your cookie banner opt-in rates: 5 mistakes to fix today
If only a small share of your visitors accepts cookies on your site, there are small (and legit, of course) tweaks you can make to…
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2–3 minutes
The redesigned cookie banner and configurator
We’ve rolled out a redesigned cookie banner and a refreshed configurator to match. This update is about making consent easier for visitors to give and…
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11–17 minutesWhich is the best terms and conditions generator? 6 tools compared for 2026
Compare the best terms and conditions generators for 2026. See features, pros, and cons, along with the vital ingredients your terms and conditions need.
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![[E-book] Privacy and marketing cookie consent in Europe (2026): what you should prepare for](https://www.iubenda.com/wp-content/uploads/2026/05/e-book-future-of-cookie-consent.png.webp)
