Cookies & Consent
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13–19 minutes
[E-book] Privacy and marketing cookie consent in Europe (2026): what you should prepare for
Privacy and marketing are often treated as opposing forces. They’re not. For example, as a marketer, cookie consent probably isn’t the first thing on your…
Alice Perseval
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7–11 minutes
How to improve consent rate while avoiding dark patterns
You want to unsubscribe from a newsletter, but it’s almost impossible to find the link to do it. Or you’re trying to delete your account,…
Carla Gonzalez Cidoncha
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2–4 minutes
How to prevent Ad blockers from reducing your cookie consent collection
If you rely on personalized ads to monetize your website content, ad blockers can be an issue: they can block your cookie banner and thus…
Juan Ruiz
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2–3 minutes
Beware of this common mistake when collecting consent
Do you need to use newsletter sign-up forms? Do you want to send marketing emails? These are scenarios where you need to collect consent from…
Alice Perseval
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3–4 minutes
Don’t make these 5 mistakes when collecting cookie consent
Are you using cookies on your site? You should display a cookie banner to collect user consent. Here are 5 common mistakes that you should…
Alice Perseval
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1–2 minutes
We’ve updated your cookie banner to match a recent requirement
In the past, EU data protection authorities allowed continued browsing as a valid method of consent for cookies. However, guidelines have changed over time, and…
Aert Hulsebos
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3–4 minutes
What’s the meaning of “accept cookies”?
You’ve been mindlessly accepting cookies for this whole time, but now you’re asking yourself: “Wait, what does it mean? What am I accepting?”. For website…
Carla Gonzalez Cidoncha
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2–3 minutes
What is cross-site tracking?
What is cross-site tracking? Is cross website tracking allowed? In this post, we’ll explain what cross-site tracking is and how privacy laws regulate it. Cross-site…
Carla Gonzalez Cidoncha
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2–3 minutes
Third party cookies: What you need to know
Third party cookies are essentially cookies set by a website other than the one you’re now on. An example is Facebook “Like” button. You may…
Jessica Ryder
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1–2 minutes
Online consent management monitoring system for websites and apps
Why would you need a consent management platform, if you’ve already acquired your users’ consent? Simply put, it’s a GDPR requirement. In this post, we’ll…
Carla Gonzalez Cidoncha
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5–7 minutes
Understanding Legitimate Interest and Cookies in Online Business
In this article, we will explore the concept of legitimate interest and how it applies to the use of cookies in online business, providing insights…
Aert Hulsebos
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