IAB’s switch to the TCF v2 framework is now complete. This switch has come with many benefits, a wider reach, and some changes. One significant change is that your banner text must meet IAB’s minimum configuration requirements at all times – even when modified.
A violation of these standards can have serious negative consequences, not only for you as the publisher, but also for us as the participating CMP.
As a result of this, we’ve opted to make the following changes when the TCF is enabled:
- Accept and Learn More buttons will be force-enabled.
- The option to edit consent preferences will be force-enabled, and, unless you explicitly add the option to edit preferences as a link in the footer, it will be automatically displayed as small widget that hovers on the page. This feature allows the user to access and edit tracking preferences at any time after setting their initial preferences.
- The banner text will only be editable upon request.
Release schedule by channel
These changes will go into effect on the various Cookie Solution channels according to the following timeline:
- Beta: Sept 8th, 2020
- Current: Sept 15th, 2020
- Stable: Sept 29th, 2020
From these dates, any previous changes to the banner text will be nullified when the TCF is enabled. Therefore, if you’ve previously edited the HTML or banner text, re-test with the default text and the buttons enabled.