2011
Game of Thrones premieres on HBO
Cookie banners aren’t even a thing
A startup by the name of iubenda introduces its first product: a Privacy Policy Generator with a “Pro license” to unlock all features
Today
GoT has been off the air for years
Cookie and consent banners are essential for almost any business
The iubenda suite serves the compliance needs of 100k+ users all over the world
When we first launched iubenda in 2011, the compliance landscape was entirely different: the Cookie Law hadn’t been enacted, and we were still seven years away from the introduction of GDPR, while US privacy laws were few and far between.
Fast forward to today, and the old “Pro License” isn’t enough to get access to all the features you need to be compliant. Our new pricing structure aims for transparency and to boost compliance for most businesses.
A privacy and cookie policy customizable with up to 20 of our 1,800+ pre-drafted clauses
A powerful custom cookie/consent banner for your site to collect and manage cookie/privacy preferences
A cookie consent log to keep track of your cookie consents (now required in the EU)
That’s it — let’s leave shenanigans, tricks, and lies to GoT
Right — but you would need a Pro License, plus an upgraded Privacy Controls and Cookie Solution plan for the cookie consent log. You would need to spend about 170€/year, all in. Now, with the Essentials Plan, you get both of these legally required tools for less than 60€/year.
Old Pricing
Started at €27/year. . . upgrade to €170/year to meet today’s legal requirements
New Pricing
Multiple legal requirements covered by the Essentials Plan for less than €60/year