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Cookie banner for eCommerce: what you need to know

cookie banner

If your eCommerce store can be visited by European users and it uses cookies, you must comply with the ePrivacy Directive (also known as “Cookie Law”).

The Cookie Law requires you to:

  1. Provide a compliant cookie policy
  2. Display a cookie banner at the user’s first visit
  3. Block non-exempt cookies (e.g. via Google Analytics, Adsense etc.) before obtaining user consent
  4. Release cookies only after informed consent has been provided (prior consent)

Cookie banner for eCommerce

Cookie banner example
Here’s an example of a compliant cookie banner. Remember that cookie notices are just one part of the requirements of the Cookie Law and GDPR. In order to be fully compliant, you must also link to an accurate cookie policy and block cookies prior to user consent.

Besides the cookie policy – unless your website uses solely exempt cookies, which is highly unlikely – you’ll need to show a cookie banner at the user’s first visit and allow the user to provide consent. In fact, prior to consent, no cookies – except for exempt cookies – can be installed.

The cookie banner must:

  • briefly explain the purpose of the installation of cookies that the site uses;
  • clearly state which action will signify consent;
  • be sufficiently noticeable;
  • link to a cookie policy or make details of the categories of cookies, cookie purposes, usage, and related third-party activity, available.

Having an accurate cookie banner, cookie policy and blocking cookies before consent are all requirements under the ePrivacy (Cookie Law) and GDPR.

👉 Click here to learn more about auto-blocking and how it can simplify your cookie-blocking process.

More on eCommerce

Don’t forget this other essential document for eCommerce: Terms and Conditions. Learn more here:

👉 Terms and Conditions for eCommerce

Our solutions are built with the strictest regulations in mind like the GDPR and the Cookie Law. They are:

  • crafted and monitored by our international legal team;
  • available in 10 languages;
  • easy to use;
  • fully customizable; and
  • self-updating.

With our Privacy and Cookie Policy Generator you can create a beautiful, professional lawyer-crafted privacy and cookie policy for your eCommerce store:

  • add any of over 1700 pre-created clauses instantly, or simply write your own;
  • after saving, you can easily translate into any of our 9 supported languages with just one click;
  • best of all, it automatically updates when the law changes.

Our cookie management solution allows you to:

  • easily inform users via cookie banner and a dedicated cookie policy page (which is automatically linked to your privacy policy and integrates what’s necessary for Cookie Law compliance);
  • obtain and save cookie consent settings;
  • collect granular, per purpose consent;
  • preventively block scripts prior to consent;
  • maintain records of consent via integration with our Consent Database (integration available upon request).

About us


Cookie consent management for the ePrivacy, GDPR and CCPA


See also