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Privacy policy vs Terms and Conditions

Privacy policy vs terms and conditions: what’s the difference, and what do you need for your business? 

Well, for a start, they’re both about protecting rights, but whose and what rights are they protecting exactly? 

In short:

The way they differ from one another is because a privacy policy protects your users’ rights, whilst terms and conditions protect you and your site/app/services rights. Privacy policies define how you interact with user data, whereas terms and conditions provide the ground rules for accessing your site.

Let’s go into a little more detail… 

Privacy policy vs Terms and Conditions

What’s the difference between privacy policy and terms and conditions?

Let’s take a deeper look into the differences.

  • A privacy policy informs your users on how you intend to use their personal data, the safeguards you’ve put in place to protect it, and how they may exercise their rights regarding their personal data.
  • Terms and conditions specify what you and your users are expected to do. The agreement may be used to control your users’ activities and expectations, as well as to protect your business from legal concerns.

    In particular, T&C indicates the activity carried out and the description of the service offered, as well as clauses determining the modality of sale, rights, and liabilities.
More on compliance for websites and apps

This article is a part of our series on compliance for websites and apps. Read also:

👉 Privacy Policy template for Google Analytics

Do I need a privacy policy and terms and conditions? 

A privacy policy is a legal requirement almost everywhere in the world. If you’re collecting and processing data of any kind, then you’ll likely need a privacy policy.

As for terms and conditions, they’re not always mandatory, but still recommended in many cases. Terms and conditions are the documents governing the contractual relationship between the provider of a service (that’s you, the business owner) and its user (anyone visiting or engaging with your online business). So, it is in the website or business owner’s best interest to create detailed terms and conditions.

Still unsure?

You can check out this article for a more in-depth look into whether or not you actually need terms and conditions. Or just take our 1-minute quiz!

How iubenda can help? 

Privacy policies and terms and conditions are two of iubenda’s specialties. With our high-quality Privacy Policy Generator and Terms and Conditions Generator you can:

  • have access to hundreds of possible personalization, to meet your business’s needs; 
  • legislation monitoring;
  • plug-and-go integration for popular store platforms such as Shopify, WooCommerce, Wix, Squarespace, and Webflow;
  • pre-defined scenarios: buildable text modules for marketplace and affiliate programs, copyright, eCommerce, mobile, and more.

Our generators are optimized for everything from eCommerce, blogs, and apps, to complex scenarios like marketplace and affiliate scenarios. Read more about it here or start generating below.

About us


Attorney-level solutions to make your websites and apps compliant with the law across multiple countries and legislations.


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