Iubenda logo
Start generating


Table of Contents

Privacy Policy for Online Store

Does your online store need a privacy policy? What are the essential elements that you should include in your privacy notice? In this post, we’ll answer these questions and show you a privacy policy template for an ecommerce store.

privacy policy online store

Do I need a privacy policy for my online store?

A privacy policy is a legal requirement almost everywhere in the world, and it applies to many different types of websites: simple websites, blogs, apps and online stores.

Here’s why you may need it

First, you’re likely collecting and processing your clients’ data.

Whenever processing personal user data in any way (e.g. via social connect buttons, payment portals, analytics services, shopping cart plugins etc.), you need to disclose all relevant details in a privacy policy.

Failure to do so might result in heavy fines and the legal invalidation of data you’ve acquired (for example, an email contact list). Not to mention the damage to your website’s reputation.

Furthermore, suppose you’re relying on third parties, such as Amazon, Shopify or PrestaShop. In that case, they may also demand that you have a privacy notice that is compliant with the law. So, not having a privacy policy for your online store could be a violation of their terms, too. 

More on compliance for eCommerce websites

This article is a part of our series on compliance for eCommerce websites. Read also:

👉 A Sample Terms and Conditions Document for Your Online Store

What should a privacy notice for eCommerce include? 

The specific text of a privacy policy is determined by the applicable legislation, and it may be necessary to satisfy needs that span geographical borders and legal jurisdictions.

When deciding which services to include in your policy, keep in mind that it should be tailored to your specific needs and should include, at the very least:

  • What kind of personal data does my website collect and why? (Keep in mind that IP addresses are personal data, too).
  • Do I share the information with anybody else? This information can range from social media widgets to payment processors (unsure which services you use? Try our site scanner, and it’s free!)
  • What data-related rights do your customers have?
You can see how these elements come together in this privacy policy template
Privacy Policy

How iubenda can help

With our Privacy Policy Generator, you can create privacy policies that adhere to various countries’ best practices. Our privacy rules cover all of the features that are required across various locations and services, while applying the toughest standards by default – allowing you the flexibility to fully modify as needed.

Create a privacy policy for your online store

Start generating

About us


The solution to generate your Privacy Policy. Customizable from 1700+ clauses, available in 9 languages and self-updating


See also